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! id !! group !! uiName !! id !! type !! dataType !! allowedInSegments !! calculation !! description|-| User || User Type || ga:userType || DIMENSION || STRING || TRUE || || A boolean indicating if a user is new or returning. Possible values: New Visitor, Returning Visitor.|-| User || Count of Sessions || ga:sessionCount || DIMENSION || STRING || TRUE || || The session index for a user to your property. Each session from a unique user will get its own incremental index starting from 1 for the first session. Subsequent sessions do not change previous session indicies. For example, if a certain user has 4 sessions to your website, sessionCount for that user will have 4 distinct values of '1' through '4'.|-| User || Days Since Last Session || ga:daysSinceLastSession || DIMENSION || STRING || TRUE || || The number of days elapsed since users last visited your property. Used to calculate user loyalty.|-| User || User Defined Value || ga:userDefinedValue || DIMENSION || STRING || TRUE || || The value provided when you define custom user segments for your property.|-| User || Users || ga:users || METRIC || INTEGER || FALSE || || Total number of users to your property for the requested time period.|-| User || New Users || ga:newUsers || METRIC || INTEGER || TRUE || || The number of users whose session on your property was marked as a first-time session.|-| User || % New Sessions || ga:percentNewSessions || METRIC || PERCENT || FALSE || ga:newUsers / ga:sessions || The percentage of sessions by people who had never visited your property before.|-| Session || Session Duration || ga:sessionDurationBucket || DIMENSION || STRING || TRUE || || The length of a session on your property measured in seconds and reported in second increments. The value returned is a string.|-| Session || Sessions || ga:sessions || METRIC || INTEGER || TRUE || || Counts the total number of sessions.|-| Session || Bounces || ga:bounces || METRIC || INTEGER || TRUE || || The total number of single page (or single engagement hit) sessions for your property.|-| Session || Bounce Rate || ga:bounceRate || METRIC || PERCENT || FALSE || ga:bounces / ga:sessions || The percentage of single-page session (i.e., session in which the person left your property from the first page).|-| Session || Session Duration || ga:sessionDuration || METRIC || TIME || TRUE || || The total duration of user sessions represented in total seconds.|-| Session || Avg. Session Duration || ga:avgSessionDuration || METRIC || TIME || FALSE || ga:sessionDuration / ga:sessions || The average duration of user sessions represented in total seconds.|-| Traffic Sources || Referral Path || ga:referralPath || DIMENSION || STRING || TRUE || || The path of the referring URL (e.g. document.referrer). If someone places a link to your property on their website, this element contains the path of the page that contains the referring link.|-| Traffic Sources || Full Referrer || ga:fullReferrer || DIMENSION || STRING || FALSE || || The full referring URL including the hostname and path.|-| Traffic Sources || Campaign || ga:campaign || DIMENSION || STRING || TRUE || || When using manual campaign tracking, the value of the utm_campaign campaign tracking parameter. When using AdWords autotagging, the name(s) of the online ad campaign that you use for your property. Otherwise the value (not set) is used.|-| Traffic Sources || Source || ga:source || DIMENSION || STRING || TRUE || || The source of referrals to your property. When using manual campaign tracking, the value of the utm_source campaign tracking parameter. When using AdWords autotagging, the value is google. Otherwise the domain of the source referring the user to your property (e.g. document.referrer). The value may also contain a port address. If the user arrived without a referrer, the value is (direct)|-| Traffic Sources || Medium || ga:medium || DIMENSION || STRING || TRUE || || The type of referrals to your property. When using manual campaign tracking, the value of the utm_medium campaign tracking parameter. When using AdWords autotagging, the value is ppc. If the user comes from a search engine detected by Google Analytics, the value is organic. If the referrer is not a search engine, the value is referral. If the users came directly to the property, and document.referrer is empty, the value is (none).|-| Traffic Sources || Source / Medium || ga:sourceMedium || DIMENSION || STRING || TRUE || || Combined values of ga:source and ga:medium.|-| Traffic Sources || Keyword || ga:keyword || DIMENSION || STRING || TRUE || || When using manual campaign tracking, the value of the utm_term campaign tracking parameter. When using AdWords autotagging or if a user used organic search to reach your property, the keywords used by users to reach your property. Otherwise the value is (not set).|-| Traffic Sources || Ad Content || ga:adContent || DIMENSION || STRING || TRUE || || When using manual campaign tracking, the value of the utm_content campaign tracking parameter. When using AdWords autotagging, the first line of the text for your online Ad campaign. If you are using mad libs for your AdWords content, this field displays the keywords you provided for the mad libs keyword match. Otherwise the value is (not set)|-| Traffic Sources || Social Network || ga:socialNetwork || DIMENSION || STRING || FALSE || || Name of the social network. This can be related to the referring social network for traffic sources, or to the social network for social data hub activities. E.g. Google+, Blogger, etc.|-| Traffic Sources || Social Source Referral || ga:hasSocialSourceReferral || DIMENSION || STRING || FALSE || || Indicates sessions that arrived to the property from a social source. The possible values are Yes or No where the first letter is capitalized.|-| Traffic Sources || Organic Searches || ga:organicSearches || METRIC || INTEGER || FALSE || || The number of organic searches that happened within a session. This metric is search engine agnostic.|-| Adwords || Ad Group || ga:adGroup || DIMENSION || STRING || TRUE || || The name of your AdWords ad group.|-| Adwords || Ad Slot || ga:adSlot || DIMENSION || STRING || TRUE || || The location of the advertisement on the hosting page (Top, RHS, or not set).|-| Adwords || Ad Slot Position || ga:adSlotPosition || DIMENSION || STRING || TRUE || || The ad slot positions in which your AdWords ads appeared (1-8).|-| Adwords || Ad Distribution Network || ga:adDistributionNetwork || DIMENSION || STRING || FALSE || || The networks used to deliver your ads (Content, Search, Search partners, etc.).|-| Adwords || Query Match Type || ga:adMatchType || DIMENSION || STRING || FALSE || || The match types applied for the search term the user had input(Phrase, Exact, Broad, etc.). Ads on the content network are identified as "Content network". Details: https://support.google.com/adwords/answer/2472708?hl=en|-| Adwords || Keyword Match Type || ga:adKeywordMatchType || DIMENSION || STRING || FALSE || || The match types applied to your keywords (Phrase, Exact, Broad). Details: https://support.google.com/adwords/answer/2472708?hl=en|-| Adwords || Matched Search Query || ga:adMatchedQuery || DIMENSION || STRING || FALSE || || The search queries that triggered impressions of your AdWords ads.|-| Adwords || Placement Domain || ga:adPlacementDomain || DIMENSION || STRING || FALSE || || The domains where your ads on the content network were placed.|-| Adwords || Placement URL || ga:adPlacementUrl || DIMENSION || STRING || FALSE || || The URLs where your ads on the content network were placed.|-| Adwords || Ad Format || ga:adFormat || DIMENSION || STRING || FALSE || || Your AdWords ad formats (Text, Image, Flash, Video, etc.).|-| Adwords || Targeting Type || ga:adTargetingType || DIMENSION || STRING || FALSE || || How your AdWords ads were targeted (keyword, placement, and vertical targeting, etc.).|-| Adwords || Placement Type || ga:adTargetingOption || DIMENSION || STRING || FALSE || || How you manage your ads on the content network. Values are Automatic placements or Managed placements.|-| Adwords || Display URL || ga:adDisplayUrl || DIMENSION || STRING || FALSE || || The URLs your AdWords ads displayed.|-| Adwords || Destination URL || ga:adDestinationUrl || DIMENSION || STRING || FALSE || || The URLs to which your AdWords ads referred traffic.|-| Adwords || AdWords Customer ID || ga:adwordsCustomerID || DIMENSION || STRING || FALSE || || A string. Corresponds to AdWords API AccountInfo.customerId.|-| Adwords || AdWords Campaign ID || ga:adwordsCampaignID || DIMENSION || STRING || FALSE || || A string. Corresponds to AdWords API Campaign.id.|-| Adwords || AdWords Ad Group ID || ga:adwordsAdGroupID || DIMENSION || STRING || FALSE || || A string. Corresponds to AdWords API AdGroup.id.|-| Adwords || AdWords Creative ID || ga:adwordsCreativeID || DIMENSION || STRING || FALSE || || A string. Corresponds to AdWords API Ad.id.|-| Adwords || AdWords Criteria ID || ga:adwordsCriteriaID || DIMENSION || STRING || FALSE || || A string. Corresponds to AdWords API Criterion.id.|-| Adwords || Impressions || ga:impressions || METRIC || INTEGER || FALSE || || Total number of campaign impressions.|-| Adwords || Clicks || ga:adClicks || METRIC || INTEGER || FALSE || || The total number of times users have clicked on an ad to reach your property.|-| Adwords || Cost || ga:adCost || METRIC || CURRENCY || FALSE || || Derived cost for the advertising campaign. The currency for this value is based on the currency that you set in your AdWords account.|-| Adwords || CPM || ga:CPM || METRIC || CURRENCY || FALSE || ga:adCost / (ga:impressions / 1000) || Cost per thousand impressions.|-| Adwords || CPC || ga:CPC || METRIC || CURRENCY || FALSE || ga:adCost / ga:adClicks || Cost to advertiser per click.|-| Adwords || CTR || ga:CTR || METRIC || PERCENT || FALSE || ga:adClicks / ga:impressions || Click-through-rate for your ad. This is equal to the number of clicks divided by the number of impressions for your ad (e.g. how many times users clicked on one of your ads where that ad appeared).|-| Adwords || Cost per Transaction || ga:costPerTransaction || METRIC || CURRENCY || FALSE || (ga:adCost) / (ga:transactions) || The cost per transaction for your property.|-| Adwords || Cost per Goal Conversion || ga:costPerGoalConversion || METRIC || CURRENCY || FALSE || (ga:adCost) / (ga:goalCompletionsAll) || The cost per goal conversion for your property.|-| Adwords || Cost per Conversion || ga:costPerConversion || METRIC || CURRENCY || FALSE || (ga:adCost) / (ga:transactions + ga:goalCompletionsAll) || The cost per conversion (including ecommerce and goal conversions) for your property.|-| Adwords || RPC || ga:RPC || METRIC || CURRENCY || FALSE || (ga:transactionRevenue + ga:goalValueAll) / ga:adClicks || RPC or revenue-per-click is the average revenue (from ecommerce sales and/or goal value) you received for each click on one of your search ads.|-| Adwords || ROAS || ga:ROAS || METRIC || PERCENT || FALSE || (ga:transactionRevenue + ga:goalValueAll) / ga:adCost || Return On Ad Spend (ROAS) is the total transaction revenue and goal value divided by derived advertising cost.|-| Goal Conversions || Goal Completion Location || ga:goalCompletionLocation || DIMENSION || STRING || FALSE || || The page path or screen name that matched any destination type goal completion.|-| Goal Conversions || Goal Previous Step - 1 || ga:goalPreviousStep1 || DIMENSION || STRING || FALSE || || The page path or screen name that matched any destination type goal, one step prior to the goal completion location.|-| Goal Conversions || Goal Previous Step - 2 || ga:goalPreviousStep2 || DIMENSION || STRING || FALSE || || The page path or screen name that matched any destination type goal, two steps prior to the goal completion location.|-| Goal Conversions || Goal Previous Step - 3 || ga:goalPreviousStep3 || DIMENSION || STRING || FALSE || || The page path or screen name that matched any destination type goal, three steps prior to the goal completion location.|-| Goal Conversions || Goal XX Starts || ga:goalXXStarts || METRIC || INTEGER || TRUE || || The total number of starts for the requested goal number.|-| Goal Conversions || Goal Starts || ga:goalStartsAll || METRIC || INTEGER || TRUE || || The total number of starts for all goals defined for your profile.|-| Goal Conversions || Goal XX Completions || ga:goalXXCompletions || METRIC || INTEGER || TRUE || || The total number of completions for the requested goal number.|-| Goal Conversions || Goal Completions || ga:goalCompletionsAll || METRIC || INTEGER || TRUE || || The total number of completions for all goals defined for your profile.|-| Goal Conversions || Goal XX Value || ga:goalXXValue || METRIC || CURRENCY || TRUE || || The total numeric value for the requested goal number.|-| Goal Conversions || Goal Value || ga:goalValueAll || METRIC || CURRENCY || TRUE || || The total numeric value for all goals defined for your profile.|-| Goal Conversions || Per Session Goal Value || ga:goalValuePerSession || METRIC || CURRENCY || FALSE || ga:goalValueAll / ga:sessions || The average goal value of a session on your property.|-| Goal Conversions || Goal XX Conversion Rate || ga:goalXXConversionRate || METRIC || PERCENT || FALSE || ga:goalXXCompletions / ga:sessions || The percentage of sessions which resulted in a conversion to the requested goal number.|-| Goal Conversions || Goal Conversion Rate || ga:goalConversionRateAll || METRIC || PERCENT || FALSE || ga:goalCompletionsAll / ga:sessions || The percentage of sessions which resulted in a conversion to at least one of your goals.|-| Goal Conversions || Goal XX Abandoned Funnels || ga:goalXXAbandons || METRIC || INTEGER || FALSE || (ga:goalXXStarts - ga:goalXXCompletions) || The number of times users started conversion activity on the requested goal number without actually completing it.|-| Goal Conversions || Abandoned Funnels || ga:goalAbandonsAll || METRIC || INTEGER || FALSE || (ga:goalStartsAll - ga:goalCompletionsAll) || The overall number of times users started goals without actually completing them.|-| Goal Conversions || Goal XX Abandonment Rate || ga:goalXXAbandonRate || METRIC || PERCENT || FALSE || ((ga:goalXXStarts - ga:goalXXCompletions)) / (ga:goalXXStarts) || The rate at which the requested goal number was abandoned.|-| Goal Conversions || Total Abandonment Rate || ga:goalAbandonRateAll || METRIC || PERCENT || FALSE || ((ga:goalStartsAll - ga:goalCompletionsAll)) / (ga:goalStartsAll) || The rate at which goals were abandoned.|-| Platform or Device || Browser || ga:browser || DIMENSION || STRING || TRUE || || The names of browsers used by users to your website. For example, Internet Explorer or Firefox.|-| Platform or Device || Browser Version || ga:browserVersion || DIMENSION || STRING || TRUE || || The browser versions used by users to your website. For example, 2.0.0.14|-| Platform or Device || Operating System || ga:operatingSystem || DIMENSION || STRING || TRUE || || The operating system used by your users. For example, Windows, Linux , Macintosh, iPhone, iPod.|-| Platform or Device || Operating System Version || ga:operatingSystemVersion || DIMENSION || STRING || TRUE || || The version of the operating system used by your users, such as XP for Windows or PPC for Macintosh.|-| Platform or Device || Mobile Device Branding || ga:mobileDeviceBranding || DIMENSION || STRING || TRUE || || Mobile manufacturer or branded name.|-| Platform or Device || Mobile Device Model || ga:mobileDeviceModel || DIMENSION || STRING || TRUE || || Mobile device model|-| Platform or Device || Mobile Input Selector || ga:mobileInputSelector || DIMENSION || STRING || TRUE || || Selector used on the mobile device (e.g.: touchscreen, joystick, clickwheel, stylus).|-| Platform or Device || Mobile Device Info || ga:mobileDeviceInfo || DIMENSION || STRING || TRUE || || The branding, model, and marketing name used to identify the mobile device.|-| Platform or Device || Mobile Device Marketing Name || ga:mobileDeviceMarketingName || DIMENSION || STRING || TRUE || || The marketing name used for the mobile device.|-| Platform or Device || Device Category || ga:deviceCategory || DIMENSION || STRING || TRUE || || The type of device: desktop, tablet, or mobile.|-| Geo Network || Continent || ga:continent || DIMENSION || STRING || TRUE || || The continents of property users, derived from IP addresses.|-| Geo Network || Sub Continent || ga:subContinent || DIMENSION || STRING || TRUE || || The sub-continent of users, derived from IP addresses. For example, Polynesia or Northern Europe.|-| Geo Network || Country || ga:country || DIMENSION || STRING || TRUE || || The country of users, derived from IP addresses.|-| Geo Network || Region || ga:region || DIMENSION || STRING || TRUE || || The region of users to your property, derived from IP addresses. In the U.S., a region is a state, such as New York.|-| Geo Network || Metro || ga:metro || DIMENSION || STRING || TRUE || || The Designated Market Area (DMA) from where traffic arrived on your property.|-| Geo Network || City || ga:city || DIMENSION || STRING || TRUE || || The cities of property users, derived from IP addresses.|-| Geo Network || Latitude || ga:latitude || DIMENSION || STRING || FALSE || || The approximate latitude of the user's city. Derived from IP address. Locations north of the equator are represented by positive values and locations south of the equator by negative values.|-| Geo Network || Longitude || ga:longitude || DIMENSION || STRING || FALSE || || The approximate longitude of the user's city. Derived from IP address. Locations east of the meridian are represented by positive values and locations west of the meridian by negative values.|-| Geo Network || Network Domain || ga:networkDomain || DIMENSION || STRING || TRUE || || The domain name of the ISPs used by users to your property. This is derived from the domain name registered to the IP address.|-| Geo Network || Service Provider || ga:networkLocation || DIMENSION || STRING || TRUE || || The name of service providers used to reach your property. For example, if most users to your website come via the major service providers for cable internet, you will see the names of those cable service providers in this element.|-| System || Flash Version || ga:flashVersion || DIMENSION || STRING || TRUE || || The versions of Flash supported by users' browsers, including minor versions.|-| System || Java Support || ga:javaEnabled || DIMENSION || STRING || TRUE || || Indicates Java support for users' browsers. The possible values are Yes or No where the first letter must be capitalized.|-| System || Language || ga:language || DIMENSION || STRING || TRUE || || The language provided by the HTTP Request for the browser. Values are given as an ISO-639 code (e.g. en-gb for British English).|-| System || Screen Colors || ga:screenColors || DIMENSION || STRING || TRUE || || The color depth of users' monitors, as retrieved from the DOM of the user's browser. For example 4-bit, 8-bit, 24-bit, or undefined-bit.|-| System || Source Property Display Name || ga:sourcePropertyDisplayName || DIMENSION || STRING || TRUE || || Source property display name of roll-up properties. This is valid only for roll-up properties.|-| System || Source Property Tracking ID || ga:sourcePropertyTrackingId || DIMENSION || STRING || TRUE || || Source property tracking ID of roll-up properties. This is valid only for roll-up properties.|-| System || Screen Resolution || ga:screenResolution || DIMENSION || STRING || TRUE || || The screen resolution of users' screens. For example: 1024x738.|-| Social Activities || Endorsing URL || ga:socialActivityEndorsingUrl || DIMENSION || STRING || FALSE || || For a social data hub activity, this value represents the URL of the social activity (e.g. the Google+ post URL, the blog comment URL, etc.)|-| Social Activities || Display Name || ga:socialActivityDisplayName || DIMENSION || STRING || FALSE || || For a social data hub activity, this value represents the title of the social activity posted by the social network user.|-| Social Activities || Social Activity Post || ga:socialActivityPost || DIMENSION || STRING || FALSE || || For a social data hub activity, this value represents the content of the social activity posted by the social network user (e.g. The message content of a Google+ post)|-| Social Activities || Social Activity Timestamp || ga:socialActivityTimestamp || DIMENSION || STRING || FALSE || || For a social data hub activity, this value represents when the social activity occurred on the social network.|-| Social Activities || Social User Handle || ga:socialActivityUserHandle || DIMENSION || STRING || FALSE || || For a social data hub activity, this value represents the social network handle (e.g. name or ID) of the user who initiated the social activity.|-| Social Activities || User Photo URL || ga:socialActivityUserPhotoUrl || DIMENSION || STRING || FALSE || || For a social data hub activity, this value represents the URL of the photo associated with the user's social network profile.|-| Social Activities || User Profile URL || ga:socialActivityUserProfileUrl || DIMENSION || STRING || FALSE || || For a social data hub activity, this value represents the URL of the associated user's social network profile.|-| Social Activities || Shared URL || ga:socialActivityContentUrl || DIMENSION || STRING || FALSE || || For a social data hub activity, this value represents the URL shared by the associated social network user.|-| Social Activities || Social Tags Summary || ga:socialActivityTagsSummary || DIMENSION || STRING || FALSE || || For a social data hub activity, this is a comma-separated set of tags associated with the social activity.|-| Social Activities || Originating Social Action || ga:socialActivityAction || DIMENSION || STRING || FALSE || || For a social data hub activity, this value represents the type of social action associated with the activity (e.g. vote, comment, +1, etc.).|-| Social Activities || Social Network and Action || ga:socialActivityNetworkAction || DIMENSION || STRING || FALSE || || For a social data hub activity, this value represents the type of social action and the social network where the activity originated.|-| Social Activities || Data Hub Activities || ga:socialActivities || METRIC || INTEGER || FALSE || || The count of activities where a content URL was shared / mentioned on a social data hub partner network.|-| Page Tracking || Hostname || ga:hostname || DIMENSION || STRING || TRUE || || The hostname from which the tracking request was made.|-| Page Tracking || Page || ga:pagePath || DIMENSION || STRING || TRUE || || A page on your website specified by path and/or query parameters. Use in conjunction with hostname to get the full URL of the page.
→Таблица данных
Ниже приведена таблица со всеми показателями и измерениями в Google Analytics. За основу таблицы взяты данные из [https://developers.google.com/analytics/devguides/reporting/core/dimsmets официального руководства] по API Google Analytics. Данная таблица была получена с помощью следующего R-кода:
{{r-code|code=<nowiki>library(RCurl)library(rjson)library(data.table)# Request URLurl <- "https://www.googleapis.com/analytics/v3/metadata/ga/columns?fields=items"id # Get JSON datadata_json <- jsonlite::fromJSON(getURL(paste0(url, "/id")))$itemsattrs # Subsettingsdata_r <- fromJSON.subset2(getURL(paste0(urldata_json, "/attributesitems")))$items id <- lapply.subset2(iddata_r, "[[id", 1)attrs attributes <- lapply.subset2(attrsdata_r, "[[attributes", 1)attrs.names # Convert column typesattributes <- uniquetransform(unlist(lapply(attrsattributes, names)))ga allowedInSegments = as.metadata <- cbindlogical(id, sapplymatch(attrs.namesallowedInSegments, functiontable = c(name) lapply(attrsNA, "[[true", name))- 1),ga minTemplateIndex = as.metadata[sapplynumeric(gaminTemplateIndex), maxTemplateIndex = as.metadatanumeric(maxTemplateIndex), is premiumMinTemplateIndex = as.nullnumeric(premiumMinTemplateIndex)] <- NA,ga.metadata <- premiumMaxTemplateIndex = as.data.tablenumeric(ga.metadatapremiumMaxTemplateIndex))# Create data.framega.metadata <- ga.metadata[, lapplycbind(.SDid, unlistattributes, stringsAsFactors = FALSE)]</nowiki>}}
Переменная <code>ga.metadata</code> содержит следующую информацию:
В качестве примера использования таблицы приведём вывод всех ID параметров (метрик), имеющих актуальный статус (не устаревшие) и относящиеся к группе "User":
{{r-code|code=<nowiki>> subset(ga.metadata[, status != "DEPRECATED" & type == "METRIC" & group == "User", id])[1] " id8 ga:users" "10 ga:newUsers" "12 ga:percentNewSessions"</nowiki>}}
Подробнее о синтаксисе при работе объектами класса <code>data.table</code> смотрите соответствующую документацию к пакету {{r-package|data.table}}.
Нижеприведённая таблица была сгенерирована с помощью следующего кода:
{{r-code|code=<nowiki>wiki.table <- subset(ga.metadata[, status == "PUBLIC", listc(group, uiName, id, type, dataType, allowedInSegments, calculation, description)])
wiki.table <- c("{| class=\"wide wikitable sortable\"", "\n",
"! ", "id !! ", paste(names(wiki.table), collapse = " !! "),
paste("\n|-\n| ", apply(wiki.table, 1, paste, collapse = " || ")),
"\n|}")
{| class="wide wikitable sortable"
|-
| User Page Tracking || User Type Page path level 1 || ga:userType pagePathLevel1 || DIMENSION || STRING || true FALSE || || A boolean indicating if a user is new or returning. Possible values: New Visitor, Returning VisitorThis dimension rolls up all the page paths in the first hierarchical level in pagePath.
|-
| User Page Tracking || Count of Sessions Page path level 2 || ga:sessionCount pagePathLevel2 || DIMENSION || STRING || true FALSE || || The session index for a user to your property. Each session from a unique user will get its own incremental index starting from 1 for This dimension rolls up all the first session. Subsequent sessions do not change previous session indicies. For example, if a certain user has 4 sessions to your website, sessionCount for that user will have 4 distinct values of '1' through '4'page paths in the second hierarchical level in pagePath.
|-
| User Page Tracking || Days Since Last Session Page path level 3 || ga:daysSinceLastSession pagePathLevel3 || DIMENSION || STRING || true FALSE || || The number of days elapsed since users last visited your property. Used to calculate user loyaltyThis dimension rolls up all the page paths in the third hierarchical level in pagePath.
|-
| User Page Tracking || User Defined Value Page path level 4 || ga:userDefinedValue pagePathLevel4 || DIMENSION || STRING || true FALSE || || The value provided when you define custom user segments for your propertyThis dimension rolls up all the page paths into hierarchical levels. Up to 4 pagePath levels maybe specified. All additional levels in the pagePath hierarchy are also rolled up in this dimension.
|-
| User Page Tracking || Users Page Title || ga:users pageTitle || METRIC DIMENSION || INTEGER STRING || TRUE || || Total number The title of users to your property for a page. Keep in mind that multiple pages might have the requested time periodsame page title.
|-
| User Page Tracking || New Users Landing Page || ga:newUsers landingPagePath || METRIC DIMENSION || INTEGER STRING || true TRUE || || The number of users whose session on your property was marked as a first-time page in a user's session, or landing page.
|-
| User Page Tracking || % New Sessions Second Page || ga:percentNewSessions secondPagePath || METRIC DIMENSION || PERCENT STRING || FALSE || ga:newUsers / ga:sessions || The percentage of sessions by people who had never visited your property beforesecond page in a user's session.
|-
| Session Page Tracking || Session Duration Exit Page || ga:sessionDurationBucket exitPagePath || DIMENSION || STRING || true TRUE || || The length of last page in a user's session on your property measured in seconds and reported in second increments. The value returned is a string, or exit page.
|-
| Session Page Tracking || Sessions Previous Page Path || ga:sessions previousPagePath || METRIC DIMENSION || INTEGER STRING || true FALSE || || Counts A page on your property that was visited before another page on the total number of sessionssame property. Typically used with the pagePath dimension.
|-
| Session Page Tracking || Bounces Next Page Path || ga:bounces nextPagePath || METRIC DIMENSION || INTEGER STRING || true FALSE || || The total number of single A page (or single engagement hit) sessions for on your propertywebsite that was visited after another page on your website. Typically used with the previousPagePath dimension.
|-
| Session Page Tracking || Bounce Rate Page Depth || ga:bounceRate pageDepth || METRIC DIMENSION || PERCENT STRING || TRUE || ga:bounces / ga:sessions || The percentage number of single-page pages visited by users during a session (i.eThe value is a histogram that counts pageviews across a range of possible values.In this calculation, session in which the person left your property from the first page)all sessions will have at least one pageview, and some percentage of sessions will have more.
|-
| Session Page Tracking || Session Duration Page Value || ga:sessionDuration pageValue || METRIC || TIME CURRENCY || true FALSE || || The total duration average value of user sessions represented in total secondsthis page or set of pages. Page Value is (ga:transactionRevenue + ga:goalValueAll) / ga:uniquePageviews (for the page or set of pages).
|-
| Session Page Tracking || Avg. Session Duration Entrances || ga:avgSessionDuration entrances || METRIC || TIME INTEGER || TRUE || ga:sessionDuration / ga:sessions || The average duration number of user sessions represented entrances to your property measured as the first pageview in total secondsa session.Typically used with landingPagePath
|-
| Traffic Sources Page Tracking || Referral Path Entrances / Pageviews || ga:referralPath entranceRate || DIMENSION METRIC || STRING PERCENT || true FALSE || ga:entrances / ga:pageviews || The path percentage of the referring URL (e.g. document.referrer). If someone places a link to your property on their website, pageviews in which this element contains the path of the page that contains was the referring linkentrance.
|-
| Traffic Sources Page Tracking || Full Referrer Pageviews || ga:fullReferrer pageviews || DIMENSION METRIC || STRING INTEGER || TRUE || || The full referring URL including the hostname and pathtotal number of pageviews for your property.
|-
| Traffic Sources Page Tracking || Campaign Pages / Session || ga:campaign pageviewsPerSession || DIMENSION METRIC || STRING FLOAT || true FALSE || ga:pageviews / ga:sessions || When using manual campaign tracking, the value The average number of the utm_campaign campaign tracking parameter. When using AdWords autotagging, the name(s) of the online ad campaign that you use for pages viewed during a session on your property. Otherwise the value (not set) is usedRepeated views of a single page are counted.
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| Traffic Sources Content Grouping || Source Unique Views || ga:source contentGroupUniqueViewsXX || DIMENSION METRIC || STRING INTEGER || true FALSE || || The source number of referrals to your property. When using manual campaign tracking, different (unique) pages within a session for the value of the utm_source campaign tracking parameterspecified content group. When using AdWords autotagging, This takes into account both the value is google. Otherwise the domain of the source referring the user pagePath and pageTitle to your property (edetermine uniqueness.g. document.referrer). The value may also contain a port address. If the user arrived without a referrer, the value is (direct)
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| Traffic Sources Page Tracking || Medium Unique Pageviews || ga:medium uniquePageviews || DIMENSION METRIC || STRING INTEGER || true TRUE || || The type number of referrals to your property. When using manual campaign tracking, the value of the utm_medium campaign tracking parameter. When using AdWords autotagging, the value is ppc. If the user comes from different (unique) pages within a search engine detected by Google Analytics, the value is organicsession. If This takes into account both the referrer is not a search engine, the value is referral. If the users came directly pagePath and pageTitle to the property, and document.referrer is empty, the value is (none)determine uniqueness.
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| Traffic Sources Page Tracking || Source / Medium Time on Page || ga:sourceMedium timeOnPage || DIMENSION METRIC || STRING TIME || true TRUE || || Combined values of ga:source and ga:mediumHow long a user spent on a particular page in seconds. Calculated by subtracting the initial view time for a particular page from the initial view time for a subsequent page. Thus, this metric does not apply to exit pages for your property.
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| Traffic Sources Page Tracking || Keyword Avg. Time on Page || ga:keyword avgTimeOnPage || DIMENSION METRIC || STRING TIME || true FALSE || ga:timeOnPage / (ga:pageviews - ga:exits) || When using manual campaign tracking, the value The average amount of the utm_term campaign tracking parameter. When using AdWords autotagging time users spent viewing this page or if a user used organic search to reach your property, the keywords used by users to reach your property. Otherwise the value is (not set)of pages.
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| Traffic Sources Page Tracking || Ad Content Exits || ga:adContent exits || DIMENSION METRIC || STRING INTEGER || true TRUE || || When using manual campaign tracking, the value The number of the utm_content campaign tracking parameter. When using AdWords autotagging, the first line of the text for your online Ad campaign. If you are using mad libs for exits from your AdWords content, this field displays the keywords you provided for the mad libs keyword matchproperty. Otherwise the value is (not set)
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| Traffic Sources Page Tracking || Social Network % Exit || ga:socialNetwork exitRate || DIMENSION METRIC || STRING PERCENT || FALSE || ga:exits / (ga:pageviews + ga:screenviews) || Name The percentage of exits from your property that occurred out of the social network. This can be related to the referring social network for traffic sources, or to the social network for social data hub activities. E.g. Google+, Blogger, etctotal page views.
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| Traffic Sources Internal Search || Social Source Referral Site Search Status || ga:hasSocialSourceReferral searchUsed || DIMENSION || STRING || TRUE || || Indicates sessions that arrived A boolean to the property from distinguish whether internal search was used in a social sourcesession. The possible values Values are Yes or No where the first letter is capitalizedVisits With Site Search and Visits Without Site Search.
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| Traffic Sources Internal Search || Organic Searches Search Term || ga:organicSearches searchKeyword || METRIC DIMENSION || INTEGER STRING || TRUE || || The number of organic searches that happened Search terms used by users within a session. This metric is search engine agnosticyour property.
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| Adwords Internal Search || Ad Group Refined Keyword || ga:adGroup searchKeywordRefinement || DIMENSION || STRING || true TRUE || || The name of your AdWords ad groupSubsequent keyword search terms or strings entered by users after a given initial string search.
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| Adwords Internal Search || Ad Slot Site Search Category || ga:adSlot searchCategory || DIMENSION || STRING || true TRUE || || The location of categories used for the advertisement on the hosting page (Topinternal search if you have this enabled for your profile. For example, you might have product categories such as electronics, RHSfurniture, or not set)clothing.
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| Adwords Internal Search || Ad Slot Position Start Page || ga:adSlotPosition searchStartPage || DIMENSION || STRING || true FALSE || || The ad slot positions in which A page where the user initiated an internal search on your AdWords ads appeared (1-8)property.
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| Adwords Internal Search || Ad Distribution Network Destination Page || ga:adDistributionNetwork searchDestinationPage || DIMENSION || STRING || FALSE || || The networks used to deliver page the user immediately visited after performing an internal search on your ads site. (Content, Search, Search partners, etc.Usually the search results page).
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| Adwords Internal Search || Query Match Type Results Pageviews || ga:adMatchType searchResultViews || DIMENSION METRIC || STRING INTEGER || FALSE || || The match types applied for the number of times a search result page was viewed after performing a search term the user had input(Phrase, Exact, Broad, etc.). Ads on the content network are identified as "Content network". Details: https://support.google.com/adwords/answer/2472708?hl=en
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| Adwords Internal Search || Keyword Match Type Total Unique Searches || ga:adKeywordMatchType searchUniques || DIMENSION METRIC || STRING INTEGER || TRUE || || The match types applied to your total number of unique keywords (Phrasefrom internal searches within a session. For example if "shoes" was searched for 3 times in a session, Exact, Broad). Details: https://support.googleit will be only counted once.com/adwords/answer/2472708?hl=en
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| Adwords Internal Search || Matched Results Pageviews / Search Query || ga:adMatchedQuery avgSearchResultViews || DIMENSION METRIC || STRING FLOAT || FALSE || ga:searchResultViews / ga:searchUniques || The search queries that triggered impressions average number of your AdWords adstimes people viewed a search results page after performing a search.
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| Adwords Internal Search || Placement Domain Sessions with Search || ga:adPlacementDomain searchSessions || DIMENSION METRIC || STRING INTEGER || TRUE || || The domains where your ads on the content network were placed.total number of sessions that included an internal search
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| Adwords Internal Search || Placement URL % Sessions with Search || ga:adPlacementUrl percentSessionsWithSearch || DIMENSION METRIC || STRING PERCENT || FALSE || ga:searchSessions / ga:sessions || The URLs where your ads on the content network were placedpercentage of sessions with search.
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| Adwords Internal Search || Ad Format Search Depth || ga:adFormat searchDepth || DIMENSION METRIC || STRING INTEGER || TRUE || || Your AdWords ad formats (Text, Image, Flash, Video, etc.)The average number of subsequent page views made on your property after a use of your internal search feature.
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| Adwords Internal Search || Targeting Type Average Search Depth || ga:adTargetingType avgSearchDepth || DIMENSION METRIC || STRING FLOAT || FALSE || ga:searchDepth / ga:searchUniques || How The average number of pages people viewed after performing a search on your AdWords ads were targeted (keyword, placement, and vertical targeting, etc.)property.
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| Adwords Internal Search || Placement Type Search Refinements || ga:adTargetingOption searchRefinements || DIMENSION METRIC || STRING INTEGER || TRUE || || How you manage your ads on the content networkThe total number of times a refinement (transition) occurs between internal search keywords within a session. Values are Automatic placements or Managed placementsFor example if the sequence of keywords is: "shoes", "shoes", "pants", "pants", this metric will be one because the transition between "shoes" and "pants" is different.
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| Adwords Internal Search || Display URL % Search Refinements || ga:adDisplayUrl percentSearchRefinements || DIMENSION METRIC || STRING PERCENT || FALSE || ga:searchRefinements / ga:searchResultViews || The URLs your AdWords ads displayedpercentage of number of times a refinement (i.e., transition) occurs between internal search keywords within a session.
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| Adwords Internal Search || Destination URL Time after Search || ga:adDestinationUrl searchDuration || DIMENSION METRIC || STRING TIME || TRUE || || The URLs to which session duration on your AdWords ads referred trafficproperty where a use of your internal search feature occurred.
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| Adwords Internal Search || AdWords Customer ID Time after Search || ga:adwordsCustomerID avgSearchDuration || DIMENSION METRIC || STRING TIME || FALSE || ga:searchDuration / ga:searchUniques || A string. Corresponds to AdWords API AccountInfo.customerIdThe average amount of time people spent on your property after searching.
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| Adwords Internal Search || AdWords Campaign ID Search Exits || ga:adwordsCampaignID searchExits || DIMENSION METRIC || STRING INTEGER || TRUE || || A string. Corresponds to AdWords API Campaign.idThe number of exits on your site that occurred following a search result from your internal search feature.
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| Adwords Internal Search || AdWords Ad Group ID % Search Exits || ga:adwordsAdGroupID searchExitRate || DIMENSION METRIC || STRING PERCENT || FALSE || ga:searchExits / ga:searchUniques || A string. Corresponds to AdWords API AdGroup.idThe percentage of searches that resulted in an immediate exit from your property.
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| Adwords Internal Search || AdWords Creative ID Site Search Goal XX Conversion Rate || ga:adwordsCreativeID searchGoalXXConversionRate || DIMENSION METRIC || STRING PERCENT || FALSE || ga:goalXXCompletions / ga:searchUniques || A stringThe percentage of search sessions (i. Corresponds to AdWords API Ade.id, sessions that included at least one search) which resulted in a conversion to the requested goal number.
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| Adwords Internal Search || AdWords Criteria ID Site Search Goal Conversion Rate || ga:adwordsCriteriaID searchGoalConversionRateAll || DIMENSION METRIC || STRING PERCENT || FALSE || ga:goalCompletionsAll / ga:searchUniques || A stringThe percentage of search sessions (i. Corresponds to AdWords API Criterione.id, sessions that included at least one search) which resulted in a conversion to at least one of your goals.
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| Adwords Internal Search || Impressions Per Search Goal Value || ga:impressions goalValueAllPerSearch || METRIC || INTEGER CURRENCY || FALSE || ga:goalValueAll / ga:searchUniques || Total number The average goal value of campaign impressionsa search on your property.
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| Adwords Site Speed || Clicks Page Load Time (ms) || ga:adClicks pageLoadTime || METRIC || INTEGER || FALSE || || The total number Total Page Load Time is the amount of time (in milliseconds) it takes for pages from the sample set to load, from initiation of times users have clicked the pageview (e.g. click on an ad a page link) to reach your propertyload completion in the browser.
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| Adwords Site Speed || Cost Page Load Sample || ga:adCost pageLoadSample || METRIC || CURRENCY INTEGER || FALSE || || Derived cost for the advertising campaign. The currency for this value is based on sample set (or count) of pageviews used to calculate the currency that you set in your AdWords accountaverage page load time.
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| Adwords Site Speed || CPM Avg. Page Load Time (sec) || ga:CPM avgPageLoadTime || METRIC || CURRENCY FLOAT || FALSE || (ga:adCost pageLoadTime / (ga:impressions pageLoadSample / 1000) || Cost per thousand impressionsThe average amount of time (in seconds) it takes for pages from the sample set to load, from initiation of the pageview (e.g. click on a page link) to load completion in the browser.
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| Adwords Site Speed || CPC Domain Lookup Time (ms) || ga:CPC domainLookupTime || METRIC || CURRENCY INTEGER || FALSE || ga:adCost / ga:adClicks || Cost to advertiser per clickThe total amount of time (in milliseconds) spent in DNS lookup for this page among all samples.
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| Adwords Site Speed || CTR Avg. Domain Lookup Time (sec) || ga:CTR avgDomainLookupTime || METRIC || PERCENT FLOAT || FALSE || (ga:adClicks domainLookupTime / ga:impressions speedMetricsSample / 1000) || Click-through-rate for your ad. This is equal to the number The average amount of clicks divided by the number of impressions for your ad time (e.g. how many times users clicked on one of your ads where that ad appearedin seconds)spent in DNS lookup for this page.
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| Adwords Site Speed || Cost per Transaction Page Download Time (ms) || ga:costPerTransaction pageDownloadTime || METRIC || CURRENCY INTEGER || FALSE || || The total amount of time (ga:adCostin milliseconds) / (ga:transactions) || The cost per transaction for your propertyto download this page among all samples.
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| Adwords Site Speed || Cost per Goal Conversion Avg. Page Download Time (sec) || ga:costPerGoalConversion avgPageDownloadTime || METRIC || CURRENCY FLOAT || FALSE || (ga:adCost) pageDownloadTime / (ga:goalCompletionsAllspeedMetricsSample / 1000) || The cost per goal conversion for your propertyaverage amount of time (in seconds) to download this page.
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| Adwords Site Speed || Cost per Conversion Redirection Time (ms) || ga:costPerConversion redirectionTime || METRIC || CURRENCY INTEGER || FALSE || (ga:adCost) / (ga:transactions + ga:goalCompletionsAll) || The cost per conversion total amount of time (including ecommerce and goal conversionsin milliseconds) spent in redirects before fetching this page among all samples. If there are no redirects, the value for your propertythis metric is expected to be 0.
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| Adwords Site Speed || RPC Avg. Redirection Time (sec) || ga:RPC avgRedirectionTime || METRIC || CURRENCY FLOAT || FALSE || (ga:transactionRevenue + ga:goalValueAll) redirectionTime / ga:adClicks speedMetricsSample / 1000) || RPC or revenue-per-click is the The average revenue amount of time (from ecommerce sales and/or goal valuein seconds) you received spent in redirects before fetching this page. If there are no redirects, the value for each click on one of your search adsthis metric is expected to be 0.
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| Adwords Site Speed || ROI Server Connection Time (ms) || ga:ROI serverConnectionTime || METRIC || PERCENT INTEGER || FALSE || || The total amount of time (ga:transactionRevenue + ga:goalValueAll - ga:adCostin milliseconds) / ga:adCost || Returns on Investment is overall transaction profit divided by derived advertising costspent in establishing TCP connection for this page among all samples.
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| Adwords Site Speed || Margin Avg. Server Connection Time (sec) || ga:margin avgServerConnectionTime || METRIC || PERCENT FLOAT || FALSE || (ga:transactionRevenue + serverConnectionTime / ga:goalValueAll - ga:adCost) speedMetricsSample / (ga:transactionRevenue + ga:goalValueAll1000) || The overall transaction profit marginaverage amount of time (in seconds) spent in establishing TCP connection for this page.
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| Goal Conversions Site Speed || Goal Completion Location Server Response Time (ms) || ga:goalCompletionLocation serverResponseTime || DIMENSION METRIC || STRING INTEGER || FALSE || || The page path or screen name that matched any destination type goal completiontotal amount of time (in milliseconds) your server takes to respond to a user request among all samples, including the network time from user's location to your server.
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| Goal Conversions Site Speed || Goal Previous Step - 1 Avg. Server Response Time (sec) || ga:goalPreviousStep1 avgServerResponseTime || DIMENSION METRIC || STRING FLOAT || FALSE || (ga:serverResponseTime / ga:speedMetricsSample / 1000) || The page path or screen name that matched any destination type goal, one step prior average amount of time (in seconds) your server takes to respond to a user request, including the goal completion network time from user's locationto your server.
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| Goal Conversions Site Speed || Goal Previous Step - 2 Speed Metrics Sample || ga:goalPreviousStep2 speedMetricsSample || DIMENSION METRIC || STRING INTEGER || FALSE || || The page path sample set (or screen name that matched any destination type goal, two steps prior count) of pageviews used to calculate the goal completion locationaverages for site speed metrics. This metric is used in all site speed average calculations including avgDomainLookupTime, avgPageDownloadTime, avgRedirectionTime, avgServerConnectionTime, and avgServerResponseTime.
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| Goal Conversions Site Speed || Goal Previous Step - 3 Document Interactive Time (ms) || ga:goalPreviousStep3 domInteractiveTime || DIMENSION METRIC || STRING INTEGER || FALSE || || The page path or screen name that matched any destination type goal, three steps prior time the browser takes (in milliseconds) to parse the goal completion document (DOMInteractive), including the network time from the user's locationto your server. At this time, the user can interact with the Document Object Model even though it is not fully loaded.
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| Goal Conversions Site Speed || Goal 1 Starts Avg. Document Interactive Time (sec) || ga:goalXXStarts avgDomInteractiveTime || METRIC || INTEGER FLOAT || true FALSE || (ga:domInteractiveTime / ga:domLatencyMetricsSample / 1000) || The total number of starts for average time (in seconds) it takes the browser to parse the document and execute deferred and parser-inserted scripts including the network time from the requested goal numberuser's location to your server.
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| Goal Conversions Site Speed || Goal Starts Document Content Loaded Time (ms) || ga:goalStartsAll domContentLoadedTime || METRIC || INTEGER || true FALSE || || The total number time the browser takes (in milliseconds) to parse the document and execute deferred and parser-inserted scripts (DOMContentLoaded), including the network time from the user's location to your server. Parsing of starts the document is finished, the Document Object Model is ready, but referenced style sheets, images, and subframes may not be finished loading. This event is often the starting point for all goals defined for your profilejavascript framework execution, e.g., JQuery's onready() callback, etc.
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| Goal Conversions Site Speed || Goal 1 Completions Avg. Document Content Loaded Time (sec) || ga:goalXXCompletions avgDomContentLoadedTime || METRIC || INTEGER FLOAT || true FALSE || (ga:domContentLoadedTime / ga:domLatencyMetricsSample / 1000) || The total number of completions for average time (in seconds) it takes the browser to parse the requested goal numberdocument.
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| Goal Conversions Site Speed || Goal Completions DOM Latency Metrics Sample || ga:goalCompletionsAll domLatencyMetricsSample || METRIC || INTEGER || true FALSE || || The total number sample set (or count) of completions pageviews used to calculate the averages for all goals defined for your profilesite speed DOM metrics. This metric is used in the avgDomContentLoadedTime and avgDomInteractiveTime calculations.
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| Goal Conversions App Tracking || Goal 1 Value App Installer ID || ga:goalXXValue appInstallerId || METRIC DIMENSION || CURRENCY STRING || true TRUE || || The total numeric value for ID of the installer (e.g., Google Play Store) from which the app was downloaded. By default, the app installer id is set based on the requested goal numberPackageManager#getInstallerPackageName method.
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| Goal Conversions App Tracking || Goal Value App Version || ga:goalValueAll appVersion || METRIC DIMENSION || CURRENCY STRING || true TRUE || || The total numeric value for all goals defined for your profileversion of the application.
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| Goal Conversions App Tracking || Per Session Goal Value App Name || ga:goalValuePerSession appName || METRIC DIMENSION || CURRENCY STRING || TRUE || ga:goalValueAll / ga:sessions || The average goal value name of a session on your propertythe application.
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| Goal Conversions App Tracking || Goal 1 Conversion Rate App ID || ga:goalXXConversionRate appId || METRIC DIMENSION || PERCENT STRING || TRUE || ga:goalXXCompletions / ga:sessions || The percentage ID of sessions which resulted in a conversion to the requested goal numberapplication.
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| Goal Conversions App Tracking || Goal Conversion Rate Screen Name || ga:goalConversionRateAll screenName || METRIC DIMENSION || PERCENT STRING || TRUE || ga:goalCompletionsAll / ga:sessions || The percentage of sessions which resulted in a conversion to at least one name of your goalsthe screen.
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| Goal Conversions App Tracking || Goal 1 Abandoned Funnels Screen Depth || ga:goalXXAbandons screenDepth || METRIC DIMENSION || INTEGER STRING || TRUE || (ga:goalXXStarts - ga:goalXXCompletions) || The number of times users started conversion activity on the requested goal number without actually completing itscreenviews per session reported as a string. Can be useful for historgrams.
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| Goal Conversions App Tracking || Abandoned Funnels Landing Screen || ga:goalAbandonsAll landingScreenName || METRIC DIMENSION || INTEGER STRING || TRUE || (ga:goalStartsAll - ga:goalCompletionsAll) || The overall number name of times users started goals without actually completing themthe first screen viewed.
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| Goal Conversions App Tracking || Goal 1 Abandonment Rate Exit Screen || ga:goalXXAbandonRate exitScreenName || METRIC DIMENSION || PERCENT STRING || TRUE || ((ga:goalXXStarts - ga:goalXXCompletions)) / (ga:goalXXStarts) || The rate at which name of the screen when the user exited the requested goal number was abandonedapplication.
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| Goal Conversions App Tracking || Total Abandonment Rate Screen Views || ga:goalAbandonRateAll screenviews || METRIC || PERCENT INTEGER || TRUE || ((ga:goalStartsAll - ga:goalCompletionsAll)) / (ga:goalStartsAll) || The rate at which goals were abandonedtotal number of screenviews.
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| Platform or Device App Tracking || Browser Unique Screen Views || ga:browser uniqueScreenviews || DIMENSION METRIC || STRING INTEGER || true TRUE || || The names number of browsers used by users to your website. For example, Internet Explorer or Firefoxdifferent (unique) screenviews within a session.
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| Platform or Device App Tracking || Browser Version Screens / Session || ga:browserVersion screenviewsPerSession || DIMENSION METRIC || STRING FLOAT || true FALSE || ga:screenviews / ga:sessions || The browser versions used by users to your website. For example, 2.0.0average number of screenviews per session.14
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| Platform or Device App Tracking || Operating System Time on Screen || ga:operatingSystem timeOnScreen || DIMENSION METRIC || STRING TIME || true TRUE || || The operating system used by your users. For example, Windows, Linux , Macintosh, iPhone, iPodtime spent viewing the current screen.
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| Platform or Device App Tracking || Operating System Version Avg. Time on Screen || ga:operatingSystemVersion avgScreenviewDuration || DIMENSION METRIC || STRING TIME || true FALSE || || The version average amount of the operating system used by your time users, such as XP for Windows or PPC for Macintoshspent on a screen in seconds.
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| Platform or Device Event Tracking || Mobile Device Branding Event Category || ga:mobileDeviceBranding eventCategory || DIMENSION || STRING || true TRUE || || Mobile manufacturer or branded nameThe category of the event.
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| Platform or Device Event Tracking || Mobile Device Model Event Action || ga:mobileDeviceModel eventAction || DIMENSION || STRING || true TRUE || || Mobile device modelThe action of the event.
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| Platform or Device Event Tracking || Mobile Input Selector Event Label || ga:mobileInputSelector eventLabel || DIMENSION || STRING || true TRUE || || Selector used on The label of the mobile device (e.g.: touchscreen, joystick, clickwheel, stylus)event.
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| Platform or Device Event Tracking || Mobile Device Info Total Events || ga:mobileDeviceInfo totalEvents || DIMENSION METRIC || STRING INTEGER || true TRUE || || The branding, model, and marketing name used to identify total number of events for the mobile deviceprofile, across all categories.
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| Platform or Device Event Tracking || Mobile Device Marketing Name Unique Events || ga:mobileDeviceMarketingName uniqueEvents || DIMENSION METRIC || STRING INTEGER || true FALSE || || The marketing name used total number of unique events for the mobile deviceprofile, across all categories.
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| Platform or Device Event Tracking || Device Category Event Value || ga:deviceCategory eventValue || DIMENSION METRIC || STRING INTEGER || true TRUE || || The type total value of device: desktop, tablet, or mobileevents for the profile.
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| Geo Network Event Tracking || Continent Avg. Value || ga:continent avgEventValue || DIMENSION METRIC || STRING FLOAT || true FALSE || ga:eventValue / ga:totalEvents || The continents average value of property users, derived from IP addressesan event.
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| Geo Network Event Tracking || Sub Continent Region Sessions with Event || ga:subContinent sessionsWithEvent || DIMENSION METRIC || STRING INTEGER || true TRUE || || The sub-continent total number of users, derived from IP addresses. For example, Polynesia or Northern Europesessions with events.
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| Geo Network Event Tracking || Country Events / Territory Session with Event || ga:country eventsPerSessionWithEvent || DIMENSION METRIC || STRING FLOAT || true FALSE || ga:totalEvents / ga:sessionsWithEvent || The country average number of users, derived from IP addressesevents per session with event.
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| Geo Network Ecommerce || Region Transaction ID || ga:region transactionId || DIMENSION || STRING || true TRUE || || The region of users to your property, derived from IP addresses. In transaction ID for the U.S., a region is a state, such shopping cart purchase as New Yorksupplied by your ecommerce tracking method.
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| Geo Network Ecommerce || Metro Affiliation || ga:metro affiliation || DIMENSION || STRING || true TRUE || || The Designated Market Area (DMA) from where traffic arrived on your propertyTypically used to designate a supplying company or brick and mortar location; product affiliation.
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| Geo Network Ecommerce || City Sessions to Transaction || ga:city sessionsToTransaction || DIMENSION || STRING || true TRUE || || The cities number of property sessions between users, derived from IP addresses' purchases and the related campaigns that lead to the purchases.
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| Geo Network Ecommerce || Latitude Days to Transaction || ga:latitude daysToTransaction || DIMENSION || STRING || TRUE || || The approximate latitude number of the userdays between users's city. Derived from IP address. Locations north of purchases and the equator are represented by positive values and locations south of related campaigns that lead to the equator by negative valuespurchases.
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| Geo Network Ecommerce || Longitude Product SKU || ga:longitude productSku || DIMENSION || STRING || TRUE || || The approximate longitude of the user's city. Derived from IP address. Locations east of the meridian are represented by positive values and locations west of the meridian by negative valuesproduct sku for purchased items as you have defined them in your ecommerce tracking application.
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| Geo Network Ecommerce || Network Domain Product || ga:networkDomain productName || DIMENSION || STRING || true TRUE || || The domain product name of the ISPs used for purchased items as supplied by users to your property. This is derived from the domain name registered to the IP addressecommerce tracking application.
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| Geo Network Ecommerce || Service Provider Product Category || ga:networkLocation productCategory || DIMENSION || STRING || true TRUE || || The name of service providers used to reach Any product variations (size, color) for purchased items as supplied by your propertyecommerce application. For example, if most users to your website come via the major service providers for cable internet, you will see the names of those cable service providers in this elementNot compatible with Enhanced Ecommerce.
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| System Ecommerce || Flash Version Currency Code || ga:flashVersion currencyCode || DIMENSION || STRING || true FALSE || || The versions local currency code of Flash supported by users' browsers, including minor versionsthe transaction based on ISO 4217 standard.
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| System Ecommerce || Java Support Transactions || ga:javaEnabled transactions || DIMENSION METRIC || STRING INTEGER || true TRUE || || Indicates Java support for users' browsers. The possible values are Yes or No where the first letter must be capitalizedtotal number of transactions.
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| System Ecommerce || Language Ecommerce Conversion Rate || ga:language transactionsPerSession || DIMENSION METRIC || STRING PERCENT || true FALSE || ga:transactions / ga:sessions || The language provided by the HTTP Request for the browser. Values are given as an ISO-639 code (e.g. en-gb average number of transactions for British English)a session on your property.
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| System Ecommerce || Screen Colors Revenue || ga:screenColors transactionRevenue || DIMENSION METRIC || STRING CURRENCY || true TRUE || || The color depth of users' monitors, as retrieved from the DOM of total sale revenue provided in the user's browser. For example 4-bit, 8-bit, 24-bit, or undefined-bittransaction excluding shipping and tax.
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| System Ecommerce || Source Property Tracking ID Average Order Value || ga:sourcePropertyId revenuePerTransaction || DIMENSION METRIC || STRING CURRENCY || true FALSE || ga:transactionRevenue / ga:transactions || Source property ID of derived properties. This is valid only The average revenue for derived propertiesan e-commerce transaction.
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| System Ecommerce || Source Property Display Name Per Session Value || ga:sourcePropertyName transactionRevenuePerSession || DIMENSION METRIC || STRING CURRENCY || true FALSE || ga:transactionRevenue / ga:sessions || Source property name of derived properties. This is valid only Average transaction revenue for derived propertiesa session on your property.
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| System Ecommerce || Screen Resolution Shipping || ga:screenResolution transactionShipping || DIMENSION METRIC || STRING CURRENCY || true TRUE || || The screen resolution total cost of users' screens. For example: 1024x738shipping.
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| Social Activities Ecommerce || Endorsing URL Tax || ga:socialActivityEndorsingUrl transactionTax || DIMENSION METRIC || STRING CURRENCY || TRUE || || For a social data hub activity, this value represents the URL The total amount of the social activity (etax.g. the Google+ post URL, the blog comment URL, etc.)
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| Social Activities Ecommerce || Display Name Total Value || ga:socialActivityDisplayName totalValue || DIMENSION METRIC || STRING CURRENCY || FALSE || (ga:transactionRevenue + ga:goalValueAll) || For a social data hub activity, this Total value for your property (including total revenue and total goal value represents the title of the social activity posted by the social network user).
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| Social Activities Ecommerce || Social Activity Post Quantity || ga:socialActivityPost itemQuantity || DIMENSION METRIC || STRING INTEGER || TRUE || || The total number of items purchased. For a social data hub activityexample, this value represents the content of the social activity posted by the social network user (eif users purchase 2 frisbees and 5 tennis balls, 7 items have been purchased.g. The message content of a Google+ post)
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| Social Activities Ecommerce || Social Activity Timestamp Unique Purchases || ga:socialActivityTimestamp uniquePurchases || DIMENSION METRIC || STRING INTEGER || TRUE || || The number of product sets purchased. For a social data hub activityexample, this value represents when the social activity occurred on the social networkif users purchase 2 frisbees and 5 tennis balls from your site, 2 unique products have been purchased.
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| Social Activities Ecommerce || Social User Handle Average Price || ga:socialActivityUserHandle revenuePerItem || DIMENSION METRIC || STRING CURRENCY || FALSE || ga:itemRevenue / ga:itemQuantity || For a social data hub activity, this value represents the social network handle (e.g. name or ID) of the user who initiated the social activityThe average revenue per item.
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| Social Activities Ecommerce || User Photo URL Product Revenue || ga:socialActivityUserPhotoUrl itemRevenue || DIMENSION METRIC || STRING CURRENCY || TRUE || || For a social data hub activity, this value represents the URL of the photo associated with the user's social network profileThe total revenue from purchased product items on your property.
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| Social Activities Ecommerce || User Profile URL Average QTY || ga:socialActivityUserProfileUrl itemsPerPurchase || DIMENSION METRIC || STRING FLOAT || FALSE || ga:itemQuantity / ga:uniquePurchases || For a social data hub activity, The average quantity of this value represents the URL item (or group of the associated user's social network profileitems) sold per purchase.
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| Social Activities Ecommerce || Shared URL Local Revenue || ga:socialActivityContentUrl localTransactionRevenue || DIMENSION METRIC || STRING CURRENCY || FALSE || || For a social data hub activity, this value represents the URL shared by the associated social network userTransaction revenue in local currency.
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| Social Activities Ecommerce || Social Tags Summary Local Shipping || ga:socialActivityTagsSummary localTransactionShipping || DIMENSION METRIC || STRING CURRENCY || FALSE || || For a social data hub activity, this is a comma-separated set of tags associated with the social activityTransaction shipping cost in local currency.
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| Social Activities Ecommerce || Originating Social Action Local Tax || ga:socialActivityAction localTransactionTax || DIMENSION METRIC || STRING CURRENCY || FALSE || || For a social data hub activity, this value represents the type of social action associated with the activity (e.g. vote, comment, +1, etc.)Transaction tax in local currency.
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| Social Activities Ecommerce || Social Network and Action Local Product Revenue || ga:socialActivityNetworkAction localItemRevenue || DIMENSION METRIC || STRING CURRENCY || TRUE || || For a social data hub activity, this value represents the type of social action and the social network where the activity originatedProduct revenue in local currency.
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| Social Activities Interactions || Data Hub Activities Social Source || ga:socialActivities socialInteractionNetwork || METRIC DIMENSION || INTEGER STRING || FALSE || || The count of activities where a content URL was shared / mentioned on For social interactions, a value representing the social data hub partner networkbeing tracked.
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| Page Tracking Social Interactions || Hostname Social Action || ga:hostname socialInteractionAction || DIMENSION || STRING || true FALSE || || The hostname from which For social interactions, a value representing the tracking request was madesocial action being tracked (e.g. +1, bookmark)
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| Page Tracking Social Interactions || Page Social Source and Action || ga:pagePath socialInteractionNetworkAction || DIMENSION || STRING || true FALSE || || A page on your website specified by path and/or query parameters. Use in conjunction with hostname to get For social interactions, a value representing the full URL concatenation of the pagesocialInteractionNetwork and socialInteractionAction action being tracked at this hit level (e.g. Google: +1)
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| Page Tracking Social Interactions || Page path level 1 Social Entity || ga:pagePathLevel1 socialInteractionTarget || DIMENSION || STRING || FALSE || || This dimension rolls up all For social interactions, a value representing the page paths in URL (or resource) which receives the first hierarchical level in pagePathsocial network action.
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| Page Tracking Social Interactions || Page path level 2 Social Type || ga:pagePathLevel2 socialEngagementType || DIMENSION || STRING || FALSE || || This dimension rolls up all the page paths in the second hierarchical level in pagePathEngagement type. Possible values are "Socially Engaged" or "Not Socially Engaged".
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| Page Tracking Social Interactions || Page path level 3 Social Actions || ga:pagePathLevel3 socialInteractions || DIMENSION METRIC || STRING INTEGER || FALSE || || This dimension rolls up all the page paths in the third hierarchical level in pagePathThe total number of social interactions on your property.
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| Page Tracking Social Interactions || Page path level 4 Unique Social Actions || ga:pagePathLevel4 uniqueSocialInteractions || DIMENSION METRIC || STRING INTEGER || FALSE || || This dimension rolls up all The number of sessions during which the page paths into hierarchical levels. Up to 4 pagePath levels maybe specifiedsocial action(s) occurred at least once. All additional levels in This is based on the the pagePath hierarchy are also rolled up in this dimensionunique combination of socialInteractionNetwork, socialInteractionAction, and socialInteractionTarget.
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| Page Tracking Social Interactions || Page Title Actions Per Social Session || ga:pageTitle socialInteractionsPerSession || DIMENSION METRIC || STRING FLOAT || true FALSE || ga:socialInteractions / ga:uniqueSocialInteractions || The title number of a page. Keep in mind that multiple pages might have the same page titlesocial interactions per session on your property.
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| Page Tracking User Timings || Landing Page Timing Category || ga:landingPagePath userTimingCategory || DIMENSION || STRING || true TRUE || || The first page in a A string for categorizing all user's session, or landing pagetiming variables into logical groups for easier reporting purposes.
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| Page Tracking User Timings || Second Page Timing Label || ga:secondPagePath userTimingLabel || DIMENSION || STRING || TRUE || || The second page in a username of the resource's sessionaction being tracked.
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| Page Tracking User Timings || Exit Page Timing Variable || ga:exitPagePath userTimingVariable || DIMENSION || STRING || true TRUE || || The last page A value that can be used to add flexibility in a visualizing user's session, or exit pagetimings in the reports.
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| Page Tracking User Timings || Previous Page Path User Timing (ms) || ga:previousPagePath userTimingValue || DIMENSION METRIC || STRING INTEGER || FALSE || || A page on your property that was visited before another page on the same property. Typically used with the pagePath dimensionThe total number of milliseconds for a user timing.
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| Page Tracking User Timings || Next Page Path User Timing Sample || ga:nextPagePath userTimingSample || DIMENSION METRIC || STRING INTEGER || FALSE || || A page on your website The number of hits that was visited after another page on your website. Typically used with the previousPagePath dimensionwere sent for a particular userTimingCategory, userTimingLabel, and userTimingVariable.
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| Page Tracking User Timings || Page Depth Avg. User Timing (sec) || ga:pageDepth avgUserTimingValue || DIMENSION METRIC || STRING FLOAT || true FALSE || (ga:userTimingValue / ga:userTimingSample / 1000) || The number of pages visited by users during a session. The value is a histogram that counts pageviews across a range of possible values. In this calculation, all sessions will have at least one pageview, and some percentage average amount of sessions will have moreelapsed time.
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| Page Tracking Exceptions || Page Value Exception Description || ga:pageValue exceptionDescription || METRIC DIMENSION || CURRENCY STRING || TRUE || || The average value of this page or set of pages. Page Value is (ga:transactionRevenue + ga:goalValueAll) / ga:uniquePageviews (description for the page or set of pages)exception.
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| Page Tracking Exceptions || Entrances Exceptions || ga:entrances exceptions || METRIC || INTEGER || true TRUE || || The number of entrances exceptions that were sent to your property measured as the first pageview in a sessionGoogle Analytics. Typically used with landingPagePath
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| Page Tracking Exceptions || Entrances Exceptions / Pageviews Screen || ga:entranceRate exceptionsPerScreenview || METRIC || PERCENT || FALSE || ga:entrances exceptions / ga:pageviews screenviews || The percentage number of pageviews in which this page was exceptions thrown divided by the entrancenumber of screenviews.
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| Page Tracking Exceptions || Pageviews Crashes || ga:pageviews fatalExceptions || METRIC || INTEGER || true TRUE || || The total number of pageviews for your propertyexceptions where isFatal is set to true.
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| Page Tracking Exceptions || Pages Crashes / Session Screen || ga:pageviewsPerSession fatalExceptionsPerScreenview || METRIC || FLOAT PERCENT || FALSE || ga:pageviews fatalExceptions / ga:sessions screenviews || The average number of pages viewed during a session on your property. Repeated views fatal exceptions thrown divided by the number of a single page are countedscreenviews.
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| Page Tracking Content Experiments || Unique Pageviews Experiment ID || ga:uniquePageviews experimentId || METRIC DIMENSION || INTEGER STRING || true TRUE || || The number user-scoped id of different (unique) pages within a session. This takes into both the pagePath and pageTitle content experiment that the user was exposed to determine uniquenesswhen the metrics were reported.
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| Page Tracking Content Experiments || Time on Page Variation || ga:timeOnPage experimentVariant || METRIC DIMENSION || TIME STRING || true TRUE || || How long a The user spent on a particular page in seconds. Calculated by subtracting -scoped id of the initial view time for a particular page from variation that the initial view time for user was exposed to during a subsequent page. Thus, this metric does not apply to exit pages for your propertycontent experiment.
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| Page Tracking Custom Variables or Columns || Avg. Time on Page Custom Dimension XX || ga:avgTimeOnPage dimensionXX || METRIC DIMENSION || TIME STRING || TRUE || ga:timeOnPage / (ga:pageviews - ga:exits) || The average amount name of time users spent viewing this page or a set the requested custom dimension, where XX refers the number/index of pagesthe custom dimension.
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| Page Tracking Custom Variables or Columns || Exits Custom Variable (Key XX) || ga:exits customVarNameXX || METRIC DIMENSION || INTEGER STRING || true TRUE || || The number of exits from your propertyname for the requested custom variable.
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| Page Tracking Custom Variables or Columns || % Exit Custom Metric XX Value || ga:exitRate metricXX || METRIC || PERCENT INTEGER || TRUE || ga:exits / (ga:pageviews + ga:screenviews) || The percentage name of exits from your property that occurred out the requested custom metric, where XX refers the number/index of the total page viewscustom metric.
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| Internal Search Custom Variables or Columns || Site Search Status Custom Variable (Value XX) || ga:searchUsed customVarValueXX || DIMENSION || STRING || true TRUE || || A boolean to distinguish whether internal search was used in a session. Values are Visits With Site Search and Visits Without Site SearchThe value for the requested custom variable.
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| Internal Search Time || Search Term Date || ga:searchKeyword date || DIMENSION || STRING || true FALSE || || Search terms used by users within your propertyThe date of the session formatted as YYYYMMDD.
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| Internal Search Time || Refined Keyword Year || ga:searchKeywordRefinement year || DIMENSION || STRING || true FALSE || || Subsequent keyword search terms or strings entered by users after a given initial string searchThe year of the session. A four-digit year from 2005 to the current year.
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| Internal Search Time || Site Search Category Month of the year || ga:searchCategory month || DIMENSION || STRING || true FALSE || || The categories used for month of the internal search if you have this enabled for your profilesession. For example, you might have product categories such as electronics, furniture, or clothingA two digit integer from 01 to 12.
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| Internal Search Time || Start Page Week of the Year || ga:searchStartPage week || DIMENSION || STRING || FALSE || || A page where The week of the user initiated an internal search session. A two-digit number from 01 to 53. Each week starts on your propertySunday.
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| Internal Search Time || Destination Page Day of the month || ga:searchDestinationPage day || DIMENSION || STRING || FALSE || || A page that The day of the user visited after performing an internal search on your propertymonth. A two-digit number from 01 to 31.
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| Internal Search Time || Results Pageviews Hour || ga:searchResultViews hour || METRIC DIMENSION || INTEGER STRING || TRUE || || The A two-digit hour of the day ranging from 00-23 in the timezone configured for the account. This value is also corrected for daylight savings time, adhering to all local rules for daylight savings time. If your timezone follows daylight savings time, there will be an apparent bump in the number of times a search result page was viewed after performing a searchsessions during the change-over hour (e.g. between 1:00 and 2:00) for the day per year when that hour repeats. A corresponding hour with zero sessions will occur at the opposite changeover. (Google Analytics does not track user time more precisely than hours.)
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| Internal Search Time || Total Unique Searches Minute || ga:searchUniques minute || METRIC DIMENSION || INTEGER STRING || true TRUE || || The total number of unique keywords from internal searches within a session. For example if "shoes" was searched for 3 times Returns the minute in a session, it will be only counted oncethe hour. The possible values are between 00 and 59.
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| Internal Search Time || Results Pageviews / Search Month Index || ga:avgSearchResultViews nthMonth || METRIC DIMENSION || FLOAT STRING || FALSE || ga:searchResultViews / ga:searchUniques || Index for each month in the specified date range. Index for the first month in the date range is 0, 1 for the second month, and so on. The average number of times people viewed a search results page after performing a searchindex corresponds to month entries.
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| Internal Search Time || Sessions with Search Week Index || ga:searchSessions nthWeek || METRIC DIMENSION || INTEGER STRING || true FALSE || || Index for each week in the specified date range. Index for the first week in the date range is 0, 1 for the second week, and so on. The total number of sessions that included an internal searchindex corresponds to week entries.
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| Internal Search Time || % Sessions with Search Day Index || ga:percentSessionsWithSearch nthDay || METRIC DIMENSION || PERCENT STRING || FALSE || ga:searchSessions / ga:sessions || The percentage of sessions with searchIndex for each day in the specified date range. Index for the first day (i.e., start-date) in the date range is 0, 1 for the second day, and so on.
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| Internal Search Time || Search Depth Minute Index || ga:searchDepth nthMinute || METRIC DIMENSION || INTEGER STRING || true FALSE || || The average number Index for each minute in the specified date range. Index for the first minute of subsequent page views made first day (i.e., start-date) in the date range is 0, 1 for the next minute, and so on your property after a use of your internal search feature.
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| Internal Search Time || Search Depth Day of Week || ga:avgSearchDepth dayOfWeek || METRIC DIMENSION || FLOAT STRING || FALSE || ga:searchDepth / ga:searchUniques || The average number day of pages people viewed after performing a search on your propertythe week. A one-digit number from 0 (Sunday) to 6 (Saturday).
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| Internal Search Time || Search Refinements Day of Week Name || ga:searchRefinements dayOfWeekName || METRIC DIMENSION || INTEGER STRING || true FALSE || || The total number name of times a refinement (transition) occurs between internal search keywords within a session. For example if the sequence day of keywords is: "shoes", "shoes", "pants", "pants", this metric will be one because the transition between "shoes" and "pants" is differentweek (in English).
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| Internal Search Time || % Search Refinements Hour of Day || ga:percentSearchRefinements dateHour || METRIC DIMENSION || PERCENT STRING || FALSE || || Combined values of ga:searchRefinements / date and ga:searchResultViews || The percentage of number of times a refinement (i.e., transition) occurs between internal search keywords within a sessionhour.
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| Internal Search Time || Time after Search Month of Year || ga:searchDuration yearMonth || METRIC DIMENSION || TIME STRING || true FALSE || || The session duration on your property where a use Combined values of your internal search feature occurredga:year and ga:month.
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| Internal Search Time || Time after Search Week of Year || ga:avgSearchDuration yearWeek || METRIC DIMENSION || TIME STRING || FALSE || || Combined values of ga:searchDuration / year and ga:searchUniques || The average amount of time people spent on your property after searchingweek.
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| Internal Search Time || Search Exits ISO Week of the Year || ga:searchExits isoWeek || METRIC DIMENSION || INTEGER STRING || true FALSE || || The ISO week number of exits on your site that occurred following , where each week starts with a search result from your internal search featureMonday. Details: http://en.wikipedia.org/wiki/ISO_week_date. ga:isoWeek should only be used with ga:isoYear since ga:year represents gregorian calendar.
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| Internal Search Time || % Search Exits ISO Year || ga:searchExitRate isoYear || METRIC DIMENSION || PERCENT STRING || FALSE || || gaThe ISO year of the session. Details: http:searchExits / /en.wikipedia.org/wiki/ISO_week_date. ga:searchUniques || The percentage of searches that resulted in an immediate exit from your propertyisoYear should only be used with ga:isoWeek since ga:week represents gregorian calendar.
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| Internal Search Time || Site Search Goal 1 Conversion Rate ISO Week of ISO Year || ga:searchGoalXXConversionRate isoYearIsoWeek || METRIC DIMENSION || PERCENT STRING || FALSE || || Combined values of ga:goalXXCompletions / isoYear and ga:searchUniques || The percentage of search sessions (i.e., sessions that included at least one search) which resulted in a conversion to the requested goal numberisoWeek.
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| Internal Search DoubleClick Campaign Manager || Site Search Goal Conversion Rate DFA Ad (GA Model) || ga:searchGoalConversionRateAll dcmClickAd || METRIC DIMENSION || PERCENT STRING || FALSE || ga:goalCompletionsAll / ga:searchUniques || The percentage DCM ad name of search sessions the DCM click matching the Google Analytics session (i.e., sessions that included at least one searchpremium only) which resulted in a conversion to at least one of your goals.
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| Internal Search DoubleClick Campaign Manager || Per Search Goal Value DFA Ad ID (GA Model) || ga:goalValueAllPerSearch dcmClickAdId || METRIC DIMENSION || CURRENCY STRING || FALSE || ga:goalValueAll / ga:searchUniques || The average goal value DCM ad ID of a search on your propertythe DCM click matching the Google Analytics session (premium only).
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| Site Speed DoubleClick Campaign Manager || Page Load Time DFA Ad Type (msGA Model) || ga:pageLoadTime dcmClickAdType || METRIC DIMENSION || INTEGER STRING || FALSE || || Total Page Load Time is the amount DCM ad type name of time (in milliseconds) it takes for pages from the sample set to load, from initiation of DCM click matching the pageview Google Analytics session (e.g. click on a page linkpremium only) to load completion in the browser.
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| Site Speed DoubleClick Campaign Manager || Page Load Sample DFA Ad Type ID || ga:pageLoadSample dcmClickAdTypeId || METRIC DIMENSION || INTEGER STRING || FALSE || || The sample set (or count) DCM ad type ID of pageviews used to calculate the average page load timeDCM click matching the Google Analytics session (premium only).
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| Site Speed DoubleClick Campaign Manager || Avg. Page Load Time DFA Advertiser (secGA Model) || ga:avgPageLoadTime dcmClickAdvertiser || METRIC DIMENSION || FLOAT STRING || FALSE || (ga:pageLoadTime / ga:pageLoadSample / 1000) || The average amount DCM advertiser name of time (in seconds) it takes for pages from the sample set to load, from initiation of DCM click matching the pageview Google Analytics session (e.g. click on a page linkpremium only) to load completion in the browser.
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| Site Speed DoubleClick Campaign Manager || Domain Lookup Time DFA Advertiser ID (msGA Model) || ga:domainLookupTime dcmClickAdvertiserId || METRIC DIMENSION || INTEGER STRING || FALSE || || The total amount DCM advertiser ID of time the DCM click matching the Google Analytics session (in millisecondspremium only) spent in DNS lookup for this page among all samples.
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| Site Speed DoubleClick Campaign Manager || Avg. Domain Lookup Time DFA Campaign (secGA Model) || ga:avgDomainLookupTime dcmClickCampaign || METRIC DIMENSION || FLOAT STRING || FALSE || (ga:domainLookupTime / ga:speedMetricsSample / 1000) || The average amount DCM campaign name of time the DCM click matching the Google Analytics session (in secondspremium only) spent in DNS lookup for this page.
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| Site Speed DoubleClick Campaign Manager || Page Download Time DFA Campaign ID (msGA Model) || ga:pageDownloadTime dcmClickCampaignId || METRIC DIMENSION || INTEGER STRING || FALSE || || The total amount DCM campaign ID of time the DCM click matching the Google Analytics session (in millisecondspremium only) to download this page among all samples.
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| Site Speed DoubleClick Campaign Manager || Avg. Page Download Time DFA Creative ID (secGA Model) || ga:avgPageDownloadTime dcmClickCreativeId || METRIC DIMENSION || FLOAT STRING || FALSE || (ga:pageDownloadTime / ga:speedMetricsSample / 1000) || The average amount DCM creative ID of time the DCM click matching the Google Analytics session (in secondspremium only) to download this page.
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| Site Speed DoubleClick Campaign Manager || Redirection Time DFA Creative (msGA Model) || ga:redirectionTime dcmClickCreative || METRIC DIMENSION || INTEGER STRING || FALSE || || The total amount DCM creative name of time the DCM click matching the Google Analytics session (in millisecondspremium only) spent in redirects before fetching this page among all samples. If there are no redirects, the value for this metric is expected to be 0.
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| Site Speed DoubleClick Campaign Manager || Avg. Redirection Time DFA Rendering ID (secGA Model) || ga:avgRedirectionTime dcmClickRenderingId || METRIC DIMENSION || FLOAT STRING || FALSE || (ga:redirectionTime / ga:speedMetricsSample / 1000) || The average amount DCM rendering ID of time the DCM click matching the Google Analytics session (in secondspremium only) spent in redirects before fetching this page. If there are no redirects, the value for this metric is expected to be 0.
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| Site Speed DoubleClick Campaign Manager || Server Connection Time DFA Creative Type (msGA Model) || ga:serverConnectionTime dcmClickCreativeType || METRIC DIMENSION || INTEGER STRING || FALSE || || The total amount DCM creative type name of time the DCM click matching the Google Analytics session (in millisecondspremium only) spent in establishing TCP connection for this page among all samples.
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| Site Speed DoubleClick Campaign Manager || Avg. Server Connection Time DFA Creative Type ID (secGA Model) || ga:avgServerConnectionTime dcmClickCreativeTypeId || METRIC DIMENSION || FLOAT STRING || FALSE || (ga:serverConnectionTime / ga:speedMetricsSample / 1000) || The average amount DCM creative type ID of time the DCM click matching the Google Analytics session (in secondspremium only) spent in establishing TCP connection for this page.
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| Site Speed DoubleClick Campaign Manager || Server Response Time DFA Creative Version (msGA Model) || ga:serverResponseTime dcmClickCreativeVersion || METRIC DIMENSION || INTEGER STRING || FALSE || || The total amount DCM creative version of time the DCM click matching the Google Analytics session (in millisecondspremium only) your server takes to respond to a user request among all samples, including the network time from user's location to your server.
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| Site Speed DoubleClick Campaign Manager || Avg. Server Response Time DFA Site (secGA Model) || ga:avgServerResponseTime dcmClickSite || METRIC DIMENSION || FLOAT STRING || FALSE || (ga:serverResponseTime / ga:speedMetricsSample / 1000) || The average amount of time Site name where the DCM creative was shown and clicked on for the DCM click matching the Google Analytics session (in secondspremium only) your server takes to respond to a user request, including the network time from user's location to your server.
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| Site Speed DoubleClick Campaign Manager || Speed Metrics Sample DFA Site ID (GA Model) || ga:speedMetricsSample dcmClickSiteId || METRIC DIMENSION || INTEGER STRING || FALSE || || The sample set (or count) of pageviews used to calculate the averages for DCM site speed metrics. This metric is used in all site speed average calculations including avgDomainLookupTime, avgPageDownloadTime, avgRedirectionTime, avgServerConnectionTime, ID where the DCM creative was shown and avgServerResponseTimeclicked on for the DCM click matching the Google Analytics session (premium only).
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| Site Speed DoubleClick Campaign Manager || Document Interactive Time DFA Placement (msGA Model) || ga:domInteractiveTime dcmClickSitePlacement || METRIC DIMENSION || INTEGER STRING || FALSE || || The time DCM site placement name of the browser takes (in milliseconds) to parse DCM click matching the document Google Analytics session (DOMInteractivepremium only), including the network time from the user's location to your server. At this time, the user can interact with the Document Object Model even though it is not fully loaded.
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| Site Speed DoubleClick Campaign Manager || Avg. Document Interactive Time DFA Placement ID (secGA Model) || ga:avgDomInteractiveTime dcmClickSitePlacementId || METRIC DIMENSION || FLOAT STRING || FALSE || (ga:domInteractiveTime / ga:domLatencyMetricsSample / 1000) || The average time DCM site placement ID of the DCM click matching the Google Analytics session (in secondspremium only) it takes the browser to parse the document and execute deferred and parser-inserted scripts including the network time from the user's location to your server.
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| Site Speed DoubleClick Campaign Manager || Document Content Loaded Time DFA Floodlight Configuration ID (msGA Model) || ga:domContentLoadedTime dcmClickSpotId || METRIC DIMENSION || INTEGER STRING || FALSE || || The time the browser takes (in milliseconds) to parse the document and execute deferred and parser-inserted scripts (DOMContentLoaded), including the network time from the user's location to your server. Parsing DCM Floodlight configuration ID of the document is finished, the Document Object Model is ready, but referenced style sheets, images, and subframes may not be finished loading. This event is often DCM click matching the starting point for javascript framework execution, e.g., JQuery's onreadyGoogle Analytics session (premium only) callback, etc.
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| Site Speed DoubleClick Campaign Manager || Avg. Document Content Loaded Time (sec) DFA Activity || ga:avgDomContentLoadedTime dcmFloodlightActivity || METRIC DIMENSION || FLOAT STRING || FALSE || (ga:domContentLoadedTime / ga:domLatencyMetricsSample / 1000) || The average time DCM Floodlight activity name associated with the floodlight conversion (in secondspremium only) it takes the browser to parse the document.
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| Site Speed DoubleClick Campaign Manager || DOM Latency Metrics Sample DFA Activity and Group || ga:domLatencyMetricsSample dcmFloodlightActivityAndGroup || METRIC DIMENSION || INTEGER STRING || FALSE || || The sample set DCM Floodlight activity name and group name associated with the floodlight conversion (or countpremium only) of pageviews used to calculate the averages for site speed DOM metrics. This metric is used in the avgDomContentLoadedTime and avgDomInteractiveTime calculations.
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| App Tracking DoubleClick Campaign Manager || App Installer ID DFA Activity Group || ga:appInstallerId dcmFloodlightActivityGroup || DIMENSION || STRING || true FALSE || || ID of DCM Floodlight activity group name associated with the installer floodlight conversion (e.g., Google Play Storepremium only) from which the app was downloaded. By default, the app installer id is set based on the PackageManager#getInstallerPackageName method.
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| App Tracking DoubleClick Campaign Manager || App Version DFA Activity Group ID || ga:appVersion dcmFloodlightActivityGroupId || DIMENSION || STRING || true FALSE || || The version of DCM Floodlight activity group ID associated with the applicationfloodlight conversion (premium only).
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| App Tracking DoubleClick Campaign Manager || App Name DFA Activity ID || ga:appName dcmFloodlightActivityId || DIMENSION || STRING || true FALSE || || The name of DCM Floodlight activity ID associated with the applicationfloodlight conversion (premium only).
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| App Tracking DoubleClick Campaign Manager || App DFA Advertiser ID || ga:appId dcmFloodlightAdvertiserId || DIMENSION || STRING || true FALSE || || The DCM Floodlight advertiser ID of associated with the applicationfloodlight conversion (premium only).
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| App Tracking DoubleClick Campaign Manager || Screen Name DFA Floodlight Configuration ID || ga:screenName dcmFloodlightSpotId || DIMENSION || STRING || true FALSE || || The name of DCM Floodlight configuration ID associated with the screenfloodlight conversion (premium only).
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| App Tracking DoubleClick Campaign Manager || Screen Depth DFA Ad || ga:screenDepth dcmLastEventAd || DIMENSION || STRING || true FALSE || || The number DCM ad name of screenviews per the last DCM event (impression or click within the DCM lookback window) associated with the Google Analytics session reported as a string. Can be useful for historgrams(premium only).
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| App Tracking DoubleClick Campaign Manager || Landing Screen DFA Ad ID (DFA Model) || ga:landingScreenName dcmLastEventAdId || DIMENSION || STRING || true FALSE || || The name DCM ad ID of the first screen viewedlast DCM event (impression or click within the DCM lookback window) associated with the Google Analytics session (premium only).
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| App Tracking DoubleClick Campaign Manager || Exit Screen DFA Ad Type (DFA Model) || ga:exitScreenName dcmLastEventAdType || DIMENSION || STRING || true FALSE || || The DCM ad type name of the screen when last DCM event (impression or click within the user exited DCM lookback window) associated with the applicationGoogle Analytics session (premium only).
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| App Tracking DoubleClick Campaign Manager || Screen Views DFA Ad Type ID (DFA Model) || ga:screenviews dcmLastEventAdTypeId || METRIC DIMENSION || INTEGER STRING || true FALSE || || The total number DCM ad type ID of screenviewsthe last DCM event (impression or click within the DCM lookback window) associated with the Google Analytics session (premium only).
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| App Tracking DoubleClick Campaign Manager || Unique Screen Views DFA Advertiser (DFA Model) || ga:uniqueScreenviews dcmLastEventAdvertiser || METRIC DIMENSION || INTEGER STRING || true FALSE || || The number DCM advertiser name of different the last DCM event (unique) screenviews impression or click within a the DCM lookback window) associated with the Google Analytics session(premium only).
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| App Tracking DoubleClick Campaign Manager || Screens / Session DFA Advertiser ID (DFA Model) || ga:screenviewsPerSession dcmLastEventAdvertiserId || METRIC DIMENSION || FLOAT STRING || FALSE || ga:screenviews / ga:sessions || The average number DCM advertiser ID of screenviews per the last DCM event (impression or click within the DCM lookback window) associated with the Google Analytics session(premium only).
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| App Tracking DoubleClick Campaign Manager || Time on Screen DFA Attribution Type (DFA Model) || ga:timeOnScreen dcmLastEventAttributionType || METRIC DIMENSION || TIME STRING || true FALSE || || The time spent viewing There are two possible values: ClickThrough and ViewThrough. If the last DCM event associated with the Google Analytics session was a click, then the value will be ClickThrough. If the last DCM event associated with the Google Analytics session was an ad impression, then the current screenvalue will be ViewThrough (premium only).
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| App Tracking DoubleClick Campaign Manager || Avg. Time on Screen DFA Campaign (DFA Model) || ga:avgScreenviewDuration dcmLastEventCampaign || METRIC DIMENSION || TIME STRING || FALSE || || The average amount DCM campaign name of time users spent on a screen in secondsthe last DCM event (impression or click within the DCM lookback window) associated with the Google Analytics session (premium only).
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| Event Tracking DoubleClick Campaign Manager || Event Category DFA Campaign ID (DFA Model) || ga:eventCategory dcmLastEventCampaignId || DIMENSION || STRING || true FALSE || || The category DCM campaign ID of the last DCM event(impression or click within the DCM lookback window) associated with the Google Analytics session (premium only).
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| Event Tracking DoubleClick Campaign Manager || Event Action DFA Creative ID (DFA Model) || ga:eventAction dcmLastEventCreativeId || DIMENSION || STRING || true FALSE || || The action DCM creative ID of the last DCM event(impression or click within the DCM lookback window) associated with the Google Analytics session (premium only).
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| Event Tracking DoubleClick Campaign Manager || Event Label DFA Creative (DFA Model) || ga:eventLabel dcmLastEventCreative || DIMENSION || STRING || true FALSE || || The label DCM creative name of the last DCM event(impression or click within the DCM lookback window) associated with the Google Analytics session (premium only).
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| Event Tracking DoubleClick Campaign Manager || Total Events DFA Rendering ID (DFA Model) || ga:totalEvents dcmLastEventRenderingId || METRIC DIMENSION || INTEGER STRING || true FALSE || || The total number DCM rendering ID of events for the profile, across all categorieslast DCM event (impression or click within the DCM lookback window) associated with the Google Analytics session (premium only).
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| Event Tracking DoubleClick Campaign Manager || Unique Events DFA Creative Type (DFA Model) || ga:uniqueEvents dcmLastEventCreativeType || METRIC DIMENSION || INTEGER STRING || FALSE || || The total number DCM creative type name of unique events for the profile, across all categorieslast DCM event (impression or click within the DCM lookback window) associated with the Google Analytics session (premium only).
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| Event Tracking DoubleClick Campaign Manager || Event Value DFA Creative Type ID (DFA Model) || ga:eventValue dcmLastEventCreativeTypeId || METRIC DIMENSION || INTEGER STRING || true FALSE || || The total value DCM creative type ID of events for the profilelast DCM event (impression or click within the DCM lookback window) associated with the Google Analytics session (premium only).
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| Event Tracking DoubleClick Campaign Manager || Avg. Value DFA Creative Version (DFA Model) || ga:avgEventValue dcmLastEventCreativeVersion || METRIC DIMENSION || FLOAT STRING || FALSE || ga:eventValue / ga:totalEvents || The average value DCM creative version of an the last DCM event(impression or click within the DCM lookback window) associated with the Google Analytics session (premium only).
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| Event Tracking DoubleClick Campaign Manager || Sessions with Event DFA Site (DFA Model) || ga:sessionsWithEvent dcmLastEventSite || METRIC DIMENSION || INTEGER STRING || true FALSE || || The total number of sessions Site name where the DCM creative was shown and clicked on for the last DCM event (impression or click within the DCM lookback window) associated with eventsthe Google Analytics session (premium only).
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| Event Tracking DoubleClick Campaign Manager || Events / Session DFA Site ID (DFA Model) || ga:eventsPerSessionWithEvent dcmLastEventSiteId || METRIC DIMENSION || FLOAT STRING || FALSE || ga:totalEvents / ga:sessionsWithEvent || The average number of events per DCM site ID where the DCM creative was shown and clicked on for the last DCM event (impression or click within the DCM lookback window) associated with the Google Analytics session with event(premium only).
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| Ecommerce DoubleClick Campaign Manager || Transaction DFA Placement (DFA Model) || ga:transactionId dcmLastEventSitePlacement || DIMENSION || STRING || FALSE || || The transaction ID for DCM site placement name of the last DCM event (impression or click within the DCM lookback window) associated with the shopping cart purchase as supplied by your ecommerce tracking methodGoogle Analytics session (premium only).
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| Ecommerce DoubleClick Campaign Manager || Affiliation DFA Placement ID (DFA Model) || ga:affiliation dcmLastEventSitePlacementId || DIMENSION || STRING || true FALSE || || Typically used to designate a supplying company DCM site placement ID of the last DCM event (impression or brick and mortar location; product affiliationclick within the DCM lookback window) associated with the Google Analytics session (premium only).
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| Ecommerce DoubleClick Campaign Manager || Sessions to Transaction DFA Floodlight Configuration ID (DFA Model) || ga:sessionsToTransaction dcmLastEventSpotId || DIMENSION || STRING || true FALSE || || The number DCM Floodlight configuration ID of sessions between users' purchases and the related campaigns that lead to last DCM event (impression or click within the purchasesDCM lookback window) associated with the Google Analytics session (premium only).
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| Ecommerce DoubleClick Campaign Manager || Days to Transaction DFA Conversions || ga:daysToTransaction dcmFloodlightQuantity || DIMENSION METRIC || STRING INTEGER || true FALSE || || The number of days between users' purchases and the related campaigns that lead to the purchasesDCM Floodlight conversions (premium only).
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| Ecommerce DoubleClick Campaign Manager || Product SKU DFA Revenue || ga:productSku dcmFloodlightRevenue || DIMENSION METRIC || STRING CURRENCY || true FALSE || || The product sku for purchased items as you have defined them in your ecommerce tracking applicationDCM Floodlight revenue (premium only).
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| Ecommerce Content Grouping || Product Landing Page Group XX || ga:productName landingContentGroupXX || DIMENSION || STRING || true TRUE || || The product name for purchased items as supplied by your ecommerce tracking applicationfirst matching content group in a user's session.
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| Ecommerce Content Grouping || Product Category Previous Page Group XX || ga:productCategory previousContentGroupXX || DIMENSION || STRING || true TRUE || || Any product variations (size, color) for purchased items as supplied by your ecommerce applicationRefers to content group that was visited before another content group.
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| Ecommerce Content Grouping || Currency Code Page Group XX || ga:currencyCode contentGroupXX || DIMENSION || STRING || TRUE || || The local currency code of the transaction based Content group on ISO 4217 standarda property. A content group is a collection of content providing a logical structure that can be determined by tracking code or page title/url regex match, or predefined rules.
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| Ecommerce Content Grouping || Transactions Next Page Group XX || ga:transactions nextContentGroupXX || METRIC DIMENSION || INTEGER STRING || true TRUE || || The total number of transactionsRefers to content group that was visited after another content group.
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| Ecommerce Audience || Ecommerce Conversion Rate Age || ga:transactionsPerSession userAgeBracket || METRIC DIMENSION || PERCENT STRING || TRUE || ga:transactions / ga:sessions || The average number Age bracket of transactions for a session on your propertyuser.
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| Ecommerce Audience || Revenue Gender || ga:transactionRevenue userGender || METRIC DIMENSION || CURRENCY STRING || true TRUE || || The total sale revenue provided in the transaction excluding shipping and taxGender of user.
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| Ecommerce Audience || Average Order Value Other Category || ga:revenuePerTransaction interestOtherCategory || METRIC DIMENSION || CURRENCY STRING || TRUE || ga:transactionRevenue / ga:transactions || The average revenue for an e-commerce transactionIndicates that users are more likely to be interested in learning about the specified category, and more likely to be ready to purchase.
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| Ecommerce Audience || Per Session Value Affinity Category (reach) || ga:transactionRevenuePerSession interestAffinityCategory || METRIC DIMENSION || CURRENCY STRING || TRUE || ga:transactionRevenue / ga:sessions || Average transaction revenue for a session on your propertyIndicates that users are more likely to be interested in learning about the specified category.
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| Ecommerce Audience || Shipping In-Market Segment || ga:transactionShipping interestInMarketCategory || METRIC DIMENSION || CURRENCY STRING || true TRUE || || The total cost of shippingIndicates that users are more likely to be ready to purchase products or services in the specified category.
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| Ecommerce Adsense || Tax AdSense Revenue || ga:transactionTax adsenseRevenue || METRIC || CURRENCY || true TRUE || || The total amount of taxrevenue from AdSense ads.
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| Ecommerce Adsense || Total Value AdSense Ad Units Viewed || ga:totalValue adsenseAdUnitsViewed || METRIC || CURRENCY INTEGER || TRUE || (ga:transactionRevenue + ga:goalValueAll) || Total value for your property (including total revenue and total goal value)The number of AdSense ad units viewed. An Ad unit is a set of ads displayed as a result of one piece of the AdSense ad code. Details: https://support.google.com/adsense/answer/32715?hl=en
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| Ecommerce Adsense || Quantity AdSense Impressions || ga:itemQuantity adsenseAdsViewed || METRIC || INTEGER || true TRUE || || The total number of items purchasedAdSense ads viewed. For example, if users purchase 2 frisbees and 5 tennis balls, 7 items have been purchasedMultiple ads can be displayed within an Ad Unit.
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| Ecommerce Adsense || Unique Purchases AdSense Ads Clicked || ga:uniquePurchases adsenseAdsClicks || METRIC || INTEGER || true TRUE || || The number of product sets purchased. For example, if users purchase 2 frisbees and 5 tennis balls from times AdSense ads on your site, 2 unique products have been purchasedwere clicked.
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| Ecommerce Adsense || Average Price AdSense Page Impressions || ga:revenuePerItem adsensePageImpressions || METRIC || CURRENCY INTEGER || TRUE || ga:itemRevenue / ga:itemQuantity || The average revenue per itemnumber of pageviews during which an AdSense ad was displayed. A page impression can have multiple Ad Units.
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| Ecommerce Adsense || Product Revenue AdSense CTR || ga:itemRevenue adsenseCTR || METRIC || CURRENCY PERCENT || true FALSE || ga:adsenseAdsClicks/ga:adsensePageImpressions || The total revenue from purchased product items percentage of page impressions that resulted in a click on your propertyan AdSense ad.
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| Ecommerce Adsense || Average QTY AdSense eCPM || ga:itemsPerPurchase adsenseECPM || METRIC || FLOAT CURRENCY || FALSE || ga:itemQuantity adsenseRevenue/ (ga:uniquePurchases adsensePageImpressions/1000) || The average quantity of this item (or group of items) sold estimated cost per thousand page impressions. It is your AdSense Revenue per purchase1000 page impressions.
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| Ecommerce Adsense || Local Revenue AdSense Exits || ga:localTransactionRevenue adsenseExits || METRIC || CURRENCY INTEGER || TRUE || || Transaction revenue in local currencyThe number of sessions that ended due to a user clicking on an AdSense ad.
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| Ecommerce Adsense || Local Shipping AdSense Viewable Impression % || ga:localTransactionShipping adsenseViewableImpressionPercent || METRIC || CURRENCY PERCENT || FALSE || || Transaction shipping cost in local currencyThe percentage of impressions that were viewable.
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| Ecommerce Adsense || Local Tax AdSense Coverage || ga:localTransactionTax adsenseCoverage || METRIC || CURRENCY PERCENT || FALSE || || Transaction tax in local currencyThe percentage of ad requests that returned at least one ad.
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| Ecommerce Traffic Sources || Local Product Revenue Campaign Code || ga:localItemRevenue campaignCode || METRIC DIMENSION || CURRENCY STRING || true FALSE || || Product revenue in local currencyWhen using manual campaign tracking, the value of the utm_id campaign tracking parameter.
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| Social Interactions Channel Grouping || Social Source Default Channel Grouping || ga:socialInteractionNetwork channelGrouping || DIMENSION || STRING || TRUE || || For social interactions, a value representing The default channel grouping that is shared within the social network being trackedView (Profile).
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| Social Interactions Ecommerce || Social Action Checkout Options || ga:socialInteractionAction checkoutOptions || DIMENSION || STRING || TRUE || || For social interactions, a value representing User options specified during the social action being tracked (checkout process, e.g. +1, bookmarkFedEx, DHL, UPS for delivery options or Visa, MasterCard, AmEx for payment options. This dimension should be used along with ga:shoppingStage (Enhanced Ecommerce).
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| Social Interactions Related Products || Social Source and Action Correlation Model ID || ga:socialInteractionNetworkAction correlationModelId || DIMENSION || STRING || FALSE || || For social interactions, a value representing the concatenation of the socialInteractionNetwork and socialInteractionAction action being tracked at this hit level (eCorrelation Model ID for related products.g. Google: +1)
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| Social Interactions Ecommerce || Social Entity Internal Promotion Creative || ga:socialInteractionTarget internalPromotionCreative || DIMENSION || STRING || TRUE || || For social interactions, The creative content designed for a value representing the URL promotion (or resourceEnhanced Ecommerce) which receives the social network action.
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| Social Interactions Ecommerce || Social Type Internal Promotion ID || ga:socialEngagementType internalPromotionId || DIMENSION || STRING || TRUE || || Engagement type. Possible values are "Socially Engaged" or "Not Socially Engaged"The ID of the promotion (Enhanced Ecommerce).
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| Social Interactions Ecommerce || Social Actions Internal Promotion Name || ga:socialInteractions internalPromotionName || METRIC DIMENSION || INTEGER STRING || TRUE || || The total number name of social interactions on your propertythe promotion (Enhanced Ecommerce).
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| Social Interactions Ecommerce || Unique Social Actions Internal Promotion Position || ga:uniqueSocialInteractions internalPromotionPosition || METRIC DIMENSION || INTEGER STRING || TRUE || || The number position of sessions during which the specified social actionpromotion on the web page or application screen (sEnhanced Ecommerce) occurred at least once. This is based on the the unique combination of socialInteractionNetwork, socialInteractionAction, and socialInteractionTarget.
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| Social Interactions Adwords || Actions Per Social Session TrueView Video Ad || ga:socialInteractionsPerSession isTrueViewVideoAd || METRIC DIMENSION || FLOAT STRING || FALSE || ga:socialInteractions / ga:uniqueSocialInteractions || The number of social interactions per session on your property'Yes' or 'No' - Indicates whether the ad is an AdWords TrueView video ad.
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| User Timings Time || Timing Category Hour Index || ga:userTimingCategory nthHour || DIMENSION || STRING || true FALSE || || A string Index for categorizing all user timing variables into logical groups each hour in the specified date range. Index for easier reporting purposesthe first hour of first day (i.e., start-date) in the date range is 0, 1 for the next hour, and so on.
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| User Timings Ecommerce || Timing Label Order Coupon Code || ga:userTimingLabel orderCouponCode || DIMENSION || STRING || true TRUE || || The name of Code for the resource's action being trackedorder-level coupon (Enhanced Ecommerce).
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| User Timings Ecommerce || Timing Variable Product Brand || ga:userTimingVariable productBrand || DIMENSION || STRING || true TRUE || || A value that can be used to add flexibility in visualizing user timings in The brand name under which the reportsproduct is sold (Enhanced Ecommerce).
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| User Timings Ecommerce || User Timing Product Category (msEnhanced Ecommerce) || ga:userTimingValue productCategoryHierarchy || METRIC DIMENSION || INTEGER STRING || TRUE || || The total number of milliseconds for a user timinghierarchical category in which the product is classified (Enhanced Ecommerce).
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| User Timings Ecommerce || User Timing Sample Product Category Level XX || ga:userTimingSample productCategoryLevelXX || METRIC DIMENSION || INTEGER STRING || TRUE || || The number of hits that were sent for a particular userTimingCategoryLevel (1-5) in the product category hierarchy, userTimingLabel, and userTimingVariablestarting from the top (Enhanced Ecommerce).
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| User Timings Ecommerce || Avg. User Timing (sec) Product Coupon Code || ga:avgUserTimingValue productCouponCode || METRIC DIMENSION || FLOAT STRING || TRUE || || Code for the product-level coupon (ga:userTimingValue / ga:userTimingSample / 1000Enhanced Ecommerce) || The average amount of elapsed time.
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| Exceptions Ecommerce || Exception Description Product List Name || ga:exceptionDescription productListName || DIMENSION || STRING || true TRUE || || The description for name of the product list in which the exceptionproduct appears (Enhanced Ecommerce).
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| Exceptions Ecommerce || Exceptions Product List Position || ga:exceptions productListPosition || METRIC DIMENSION || INTEGER STRING || true TRUE || || The number position of exceptions that were sent to Google Analyticsthe product in the product list (Enhanced Ecommerce).
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| Exceptions Ecommerce || Exceptions / Screen Product Variant || ga:exceptionsPerScreenview productVariant || METRIC DIMENSION || PERCENT STRING || TRUE || ga:exceptions / ga:screenviews || The number of exceptions thrown divided by the number specific variation of screenviewsa product, e.g., XS, S, M, L for size or Red, Blue, Green, Black for color (Enhanced Ecommerce).
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| Exceptions Related Products || Crashes Queried Product ID || ga:fatalExceptions queryProductId || METRIC DIMENSION || INTEGER STRING || true FALSE || || The number ID of exceptions where isFatal is set to truethe product being queried.
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| Exceptions Related Products || Crashes / Screen Queried Product Name || ga:fatalExceptionsPerScreenview queryProductName || METRIC DIMENSION || PERCENT STRING || FALSE || ga:fatalExceptions / ga:screenviews || The number Name of fatal exceptions thrown divided by the number of screenviewsproduct being queried.
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| Content Experiments Related Products || Experiment ID Queried Product Variation || ga:experimentId queryProductVariation || DIMENSION || STRING || true FALSE || || The user-scoped id Variation of the content experiment that the user was exposed to when the metrics were reportedproduct being queried.
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| Content Experiments Related Products || Variation Related Product ID || ga:experimentVariant relatedProductId || DIMENSION || STRING || true FALSE || || The user-scoped id ID of the particular variation that the user was exposed to during a content experimentrelated product.
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| Custom Variables or Columns Related Products || Custom Dimension Related Product Name || ga:dimensionXX relatedProductName || DIMENSION || STRING || true FALSE || || The name of the requested custom dimension, where XX refers the number/index Name of the custom dimensionrelated product.
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| Custom Variables or Columns Related Products || Custom Variable (Key 1) Related Product Variation || ga:customVarNameXX relatedProductVariation || DIMENSION || STRING || true FALSE || || The name for Variation of the requested custom variablerelated product.
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| Custom Variables or Columns Ecommerce || Custom Metric Value Shopping Stage || ga:metricXX shoppingStage || METRIC DIMENSION || INTEGER STRING || true TRUE || || The name Various stages of the requested custom metricshopping experience that users completed in a session, where XX refers the number/index of the custom metrice.g., PRODUCT_VIEW, ADD_TO_CART, CHECKOUT, etc. (Enhanced Ecommerce).
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| Custom Variables or Columns Ecommerce || Custom Variable (Value 01) Buy-to-Detail Rate || ga:customVarValueXX buyToDetailRate || DIMENSION METRIC || STRING PERCENT || true FALSE || || The value for the requested custom variableUnique purchases divided by views of product detail pages (Enhanced Ecommerce).
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| Time Ecommerce || Date Cart-to-Detail Rate || ga:date cartToDetailRate || DIMENSION METRIC || STRING PERCENT || FALSE || || The date Product adds divided by views of the session formatted as YYYYMMDDproduct details (Enhanced Ecommerce).
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| Time Related Products || Year Correlation Score || ga:year correlationScore || DIMENSION METRIC || STRING CURRENCY || FALSE || || The year of the session. A four-digit year from 2005 to the current yearCorrelation Score for related products.
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| Time DoubleClick Campaign Manager || Month of the year DFA CPC || ga:month dcmCPC || DIMENSION METRIC || STRING CURRENCY || FALSE || || The month of the session. A two digit integer from 01 to 12DCM Cost Per Click (premium only).
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| Time DoubleClick Campaign Manager || Week of the Year DFA CTR || ga:week dcmCTR || DIMENSION METRIC || STRING PERCENT || FALSE || || The week of the session. A two-digit number from 01 to 53. Each week starts on SundayDCM Click Through Rate (premium only).
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| Time DoubleClick Campaign Manager || Day of the month DFA Clicks || ga:day dcmClicks || DIMENSION METRIC || STRING INTEGER || FALSE || || The day of the month. A two-digit number from 01 to 31DCM Total Clicks (premium only).
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| Time DoubleClick Campaign Manager || Hour DFA Cost || ga:hour dcmCost || DIMENSION METRIC || STRING CURRENCY || true FALSE || || A two-digit hour of the day ranging from 00-23 in the timezone configured for the account. This value is also corrected for daylight savings time, adhering to all local rules for daylight savings time. If your timezone follows daylight savings time, there will be an apparent bump in the number of sessions during the change-over hour DCM Total Cost (e.g. between 1:00 and 2:00premium only) for the day per year when that hour repeats. A corresponding hour with zero sessions will occur at the opposite changeover. (Google Analytics does not track user time more precisely than hours.)
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| Time DoubleClick Campaign Manager || Minute DFA Impressions || ga:minute dcmImpressions || DIMENSION METRIC || STRING INTEGER || true FALSE || || Returns the minute in the hour. The possible values are between 00 and 59DCM Total Impressions (premium only).
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| Time DoubleClick Campaign Manager || Month Index DFA Margin || ga:nthMonth dcmMargin || DIMENSION METRIC || STRING PERCENT || FALSE || || Index for each month in the specified date range. Index for the first month in the date range is 0, 1 for the second month, and so on. The index corresponds to month entriesDCM Margin (premium only).
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| Time DoubleClick Campaign Manager || Week Index DFA ROI || ga:nthWeek dcmROI || DIMENSION METRIC || STRING PERCENT || FALSE || || Index for each week in the specified date range. Index for the first week in the date range is 0, 1 for the second week, and so on. The index corresponds to week entriesDCM Return On Investment (premium only).
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| Time DoubleClick Campaign Manager || Day Index DFA RPC || ga:nthDay dcmRPC || DIMENSION METRIC || STRING CURRENCY || FALSE || || Index for each day in the specified date range. Index for the first day DCM Revenue Per Click (i.e., start-datepremium only) in the date range is 0, 1 for the second day, and so on.
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| Time Session || Minute Index Hits || ga:nthMinute hits || DIMENSION METRIC || STRING INTEGER || TRUE || || Index for each minute in the specified date range. Index for the first minute Total number of first day (ihits sent to Google Analytics.This metric sums all hit types (e.g. pageview, start-date) in the date range is 0event, 1 for the next minutetiming, and so onetc.).
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| Time Ecommerce || Day of Week Internal Promotion CTR || ga:dayOfWeek internalPromotionCTR || DIMENSION METRIC || STRING PERCENT || FALSE || ga:internalPromotionClicks / ga:internalPromotionViews || The day of rate at which users clicked through to view the week. A one-digit number from 0 internal promotion (Sundayga:internalPromotionClicks / ga:internalPromotionViews) to 6 - (SaturdayEnhanced Ecommerce).
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| Time Ecommerce || Day of Week Name Internal Promotion Clicks || ga:dayOfWeekName internalPromotionClicks || DIMENSION METRIC || STRING INTEGER || TRUE || || The name of the day number of the week clicks on an internal promotion (in EnglishEnhanced Ecommerce).
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| Time Ecommerce || Hour of Day Internal Promotion Views || ga:dateHour internalPromotionViews || DIMENSION METRIC || STRING INTEGER || TRUE || || Combined values The number of ga:date and ga:hourviews of an internal promotion (Enhanced Ecommerce).
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| Time Ecommerce || Month of Year Local Product Refund Amount || ga:yearMonth localProductRefundAmount || DIMENSION METRIC || STRING CURRENCY || TRUE || || Combined values of ga:year and ga:monthRefund amount for a given product in the local currency (Enhanced Ecommerce).
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| Time Ecommerce || Week of Year Local Refund Amount || ga:yearWeek localRefundAmount || DIMENSION METRIC || STRING CURRENCY || TRUE || || Combined values of ga:year and ga:weekTotal refund amount for the transaction in the local currency (Enhanced Ecommerce).
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| Time Ecommerce || ISO Week of the Year Product Adds To Cart || ga:isoWeek productAddsToCart || DIMENSION METRIC || STRING INTEGER || TRUE || || The ISO week number, where each week starts with a Monday. Details: http://en.wikipedia.org/wiki/ISO_week_date. ga:isoWeek should only be used with ga:isoYear since ga:year represents gregorian calendarNumber of times the product was added to the shopping cart (Enhanced Ecommerce).
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| Time Ecommerce || ISO Year Product Checkouts || ga:isoYear productCheckouts || DIMENSION METRIC || STRING INTEGER || TRUE || || The ISO year Number of times the session. Details: http://en.wikipedia.org/wiki/ISO_week_date. ga:isoYear should only be used with ga:isoWeek since ga:week represents gregorian calendarproduct was included in the check-out process (Enhanced Ecommerce).
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| Time Ecommerce || ISO Week of ISO Year Product Detail Views || ga:isoYearIsoWeek productDetailViews || DIMENSION METRIC || STRING INTEGER || TRUE || || Combined values Number of ga:isoYear and ga:isoWeektimes users viewed the product-detail page (Enhanced Ecommerce).
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| Audience Ecommerce || Age Product List CTR || ga:userAgeBracket productListCTR || DIMENSION METRIC || STRING PERCENT || true FALSE || ga:productListClicks / ga:productListViews || Age bracket of userThe rate at which users clicked through on the product in a product list (ga:productListClicks / ga:productListViews) - (Enhanced Ecommerce).
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| Audience Ecommerce || Gender Product List Clicks || ga:userGender productListClicks || DIMENSION METRIC || STRING INTEGER || true TRUE || || Gender Number of usertimes users clicked the product when it appeared in the product list (Enhanced Ecommerce).
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| Audience Ecommerce || Other Category Product List Views || ga:interestOtherCategory productListViews || DIMENSION METRIC || STRING INTEGER || true TRUE || || Indicates that users are more likely to be interested in learning about Number of times the specified category, and more likely to be ready to purchaseproduct appeared in a product list (Enhanced Ecommerce).
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| Audience Ecommerce || Affinity Category (reach) Product Refund Amount || ga:interestAffinityCategory productRefundAmount || DIMENSION METRIC || STRING CURRENCY || true TRUE || || Indicates that users are more likely to be interested in learning about Total refund amount associated with the specified categoryproduct (Enhanced Ecommerce).
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| Audience Ecommerce || In-market Segment Product Refunds || ga:interestInMarketCategory productRefunds || DIMENSION METRIC || STRING INTEGER || true TRUE || || Indicates that users are more likely to be ready to purchase products or services in Number of times a refund was issued for the specified categoryproduct (Enhanced Ecommerce).
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| Adsense Ecommerce || AdSense Revenue Product Removes From Cart || ga:adsenseRevenue productRemovesFromCart || METRIC || CURRENCY INTEGER || true TRUE || || The total revenue Number of times the product was removed from AdSense adsshopping cart (Enhanced Ecommerce).
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| Adsense Ecommerce || AdSense Ad Units Viewed Product Revenue per Purchase || ga:adsenseAdUnitsViewed productRevenuePerPurchase || METRIC || INTEGER CURRENCY || true FALSE || ga:itemRevenue / ga:uniquePurchases || The number of AdSense ad units viewed. An Ad unit is a set of ads displayed as a result of one piece of the AdSense ad code. Details: httpsAverage product revenue per purchase (commonly used with Product Coupon Code) (ga:itemRevenue //supportga:uniquePurchases) - (Enhanced Ecommerce).google.com/adsense/answer/32715?hl=en
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| Adsense Ecommerce || AdSense Ads Viewed Quantity Added To Cart || ga:adsenseAdsViewed quantityAddedToCart || METRIC || INTEGER || true TRUE || || The number Number of AdSense ads viewed. Multiple ads can be displayed within an Ad Unitproduct units added to the shopping cart (Enhanced Ecommerce).
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| Adsense Ecommerce || AdSense Ads Clicked Quantity Checked Out || ga:adsenseAdsClicks quantityCheckedOut || METRIC || INTEGER || true TRUE || || The number Number of times AdSense ads on your site were clickedproduct units included in check out (Enhanced Ecommerce).
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| Adsense Ecommerce || AdSense Page Impressions Quantity Refunded || ga:adsensePageImpressions quantityRefunded || METRIC || INTEGER || true TRUE || || The number Number of pageviews during which an AdSense ad was displayed. A page impression can have multiple Ad Unitsproduct units refunded (Enhanced Ecommerce).
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| Adsense Ecommerce || AdSense CTR Quantity Removed From Cart || ga:adsenseCTR quantityRemovedFromCart || METRIC || PERCENT INTEGER || TRUE || ga:adsenseAdsClicks/ga:adsensePageImpressions || The percentage Number of page impressions that resulted in a click on an AdSense adproduct units removed from cart (Enhanced Ecommerce).
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| Adsense Related Products || AdSense eCPM Queried Product Quantity || ga:adsenseECPM queryProductQuantity || METRIC || CURRENCY INTEGER || FALSE || ga:adsenseRevenue/(ga:adsensePageImpressions/1000) || The estimated cost per thousand page impressions. It is your AdSense Revenue per 1000 page impressionsQuantity of the product being queried.
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| Adsense Ecommerce || AdSense Exits Refund Amount || ga:adsenseExits refundAmount || METRIC || INTEGER CURRENCY || true TRUE || || The number of sessions that ended due to Currency amount refunded for a user clicking on an AdSense adtransaction (Enhanced Ecommerce).
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| Adwords Related Products || TrueView Video Ad Related Product Quantity || ga:isTrueViewVideoAd relatedProductQuantity || DIMENSION METRIC || STRING INTEGER || FALSE || || 'Yes' or 'No' - Indicates whether Quantity of the ad is an AdWords TrueView video adrelated product.
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| Time Ecommerce || Hour Index Refunds || ga:nthHour totalRefunds || DIMENSION METRIC || STRING INTEGER || TRUE || || Index for each hour in the specified date range. Index for the first hour Number of first day refunds that have been issued (i.e., start-dateEnhanced Ecommerce) in the date range is 0, 1 for the next hour, and so on.
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